Overview
InMobi is looking for an experienced business development professional with a strong focus on Direct Client Engagement. In this strategic role, you will lead from the front, utilizing your deep understanding of industry trends, consumer behavior, and InMobi’s solutions to drive impact for our clients. This position is key to the Global Demand team and is tasked with developing revenue-generating opportunities across prioritized verticals. You will build and manage senior client-direct relationships with some of the world’s biggest brands, coordinate with internal teams on innovative media strategies, and execute go-to-market strategies.
The ideal candidate will possess a keen expertise in CPG, Retail, Pharma verticals and Finance bringing innovative approaches to engaging key clients and driving growth. You’ll be responsible for identifying industry trends and opportunities through primary market research, expert interviews, and analysis, ensuring InMobi’s solutions remain at the forefront of the advertising ecosystem.
The Impact You’ll Make:
- Vertical Expertise & Industry Leadership: Establish a deep understanding of key vertical market trends in CPG, Retail, and Pharma. Conduct industry analysis, primary research, and expert interviews to identify opportunities that will strengthen InMobi’s value proposition for clients.
- Client Development & Relationship Building: Drive business development by building and nurturing direct partnerships with top brands. Lead strategic discussions with senior media executives and Fortune 100 leaders. Create outreach plans, prepare client presentations, and attend industry events to actively maintain a pipeline of potential client leads and ongoing discussions.
- Strategic Planning & Execution: Develop and execute global media strategies for InMobi’s strategic partners, ensuring alignment with business goals. Collaborate with cross-functional teams—including sales, operations, product, and trading—on multi-disciplinary projects to execute these strategies effectively.
- Global Demand Leadership: Take a lead role in growing partnerships by focusing on account planning, strategy development, and engaging with target contacts. Foster strong relationships with client teams across global media leads, centers of excellence (COEs), and commerce divisions.
- Performance Measurement & Reporting: Define key performance indicators (KPIs) and metrics to evaluate the success and impact of advertising initiatives on InMobi’s overall growth. Establish mechanisms for reporting progress, needs, and obstacles related to client engagement.
- InMobi Ambassador: Be the voice and face of InMobi’s vertical expertise, representing the company at client events and industry engagements. Identify key industry events and collaborate with the marketing team on thought leadership content.
Requirements:
- A minimum of 6+ years in digital sales, corporate strategy, or business development, with a strong focus on brand advertisers.
- Experience driving revenue growth, developing strategic programs, and negotiating high-value deals in these industries.
- Experience working in the CPG, Retail, or Pharma industry, either in-house or in a consultative role
- Demonstrated expertise in developing and executing go-to-market plans, leading cross-functional teams, and delivering innovative solutions.
- Ability to identify and interpret marketing analytics and transform insights into actionable opportunities.
- A strategic mindset, with the ability to align vertical objectives with company vision and goals
- Comfortable leading through ambiguity and complexity, with a solution-oriented approach.
- Strong relationship-building skills, capable of engaging with stakeholders at all levels.
- Passionate about continuous learning and professional development, with a demonstrated ability to thrive in a dynamic environment.
- A team-first mentality, balanced by a sense of humor and humility.