Head Of Marketing jobs in United Arab Emirates
Head of Marketing (Forex Experience and Arabic Speaking)
DB Financial
Digital Marketing Head (iGaming Sector)
Qureos Inc
Head of Marketing
Agile Consultants
Discover more opportunities than anywhere else. Find more jobs nowGlobal Marketing Head — Forex & Arabic Fluent
DB Financial
Head of Marketing: Hospitality Brand & Growth Leader
AccorHotel
Lead Marketing Manager - REMOTE
Jobgether
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Max Piccinini
VP Marketing & Growth Strategy — Lead B2B Brand Growth
ESMOS Recruitment
Head of Marketing - Luxury Brand Developer
The Greater Change
Head of Marketing (Remote from United Arab Emirates)
Jobgether
Lead Marketing Strategy Manager (Remote)
Jobgether
Growth Marketing Manager — AI-Driven Growth Leader
Justlife Home Services
Head of Growth Marketing (Remote)
Jobgether
MENA Marketing Leader: Growth, Brand & Partnerships
Traze
Marketing Manager – FMCG
Quest Resources
Head of Marketing - Dubai Consumer Brand, High-Growth
DISCOVERED
Social Media & Marketing Manager - Modon Restaurants
Modon
Assistant Marketing Manager - KFC (Relocation to Oman
Americana Restaurants
Head of Marketing MENA
Job summary
A dynamic FinTech company is seeking a Head of Marketing for the MENA region. This role leads the execution of marketing strategies to establish the brand as a market leader, focusing on driving user acquisition and community building in the region. The ideal candidate will have over 5 years of experience in marketing, a deep understanding of the MENA market, and fluency in Arabic and English. This position requires strong collaboration with global teams and local engagement to optimize campaign performance.
Qualifications
- 5+ years experience in marketing, ideally in fintech, crypto, or trading.
- Deep understanding of MENA markets and user behaviour.
- Strong experience with Arabic social media and influencers.
Responsibilities
- Lead marketing strategy for MENA.
- Drive local user acquisition and demand generation.
- Produce Arabic regional content across social media.
- Identify and manage relationships with influencers.
- Organize local seminars and client events.
- Provide insights on market trends and user behaviour.
Skills
Traze is a subsidiary brand of Zeal Group, a globally recognized and award-winning FinTech organization offering cutting‑edge financial services. Since Zeal's establishment in 2017, we have expanded rapidly, now boasting a team of 700+ professionals worldwide.
With presence across Europe, Asia, North and South Africa, the Middle East, South America, and a Technology Hub in Cyprus, we are committed to driving innovation and excellence in the industry.
At Traze, we embody Zeal's passion for growth, technology, and collaboration. We are a product- and people-focused brand, dedicated to pushing boundaries and delivering exceptional solutions.
Join us as we shape the future of FinTech!
The Head of Marketing (MENA) leads Traze's full regional marketing strategy and execution across the Middle East and North Africa. This role ensures Traze becomes a top brand in the region by driving regional acquisition, IB support, partnerships, local content, community building, and country‑specific growth initiatives. This role is the bridge between Global Marketing and Regional execution — converting global strategies into localized campaigns that fit MENA culture, platforms, influencers, language, and trading behaviours. You will work closely with Growth, Conversion, Events, PR, and Sales to ensure MENA becomes a high‑performing region.
- Regional Marketing Leadership: Own the full MENA marketing plan, calendar, and execution. Translate global brand and acquisition strategies into region‑specific campaigns. Lead all marketing operations across Gulf, Iraq, and Egypt.
- Demand Generation & Growth: Drive local user acquisition by coordinating with Global Growth team. Launch MENA‑specific offers, funnels, creatives, and localized landing routes.
- Local Content & Community Building: Produce Arabic regional content across social media (with Brand team support). Build communities across Telegram, TikTok, Instagram, YouTube, Snapchat. Create relationships with local trading communities and KOLs.
- Partnerships & Influencers: Identify and manage relationships with MENA influencers, educators, and traders. Support affiliate team with regional insights (but not manage affiliates directly).
- Local Events & Activations: Support organization of local seminars, IB meetups, workshops, and client events. Provide on‑ground support during regional expos in UAE, KSA, and Iraq.
- Regional Insights & Research: Provide weekly insights on market trends, competitors, pricing, promotions, and user behaviour. Track regional performance metrics and optimise strategy accordingly.
- Registrations & FTDs from MENA.
- Cost efficiency of campaigns (CPR, CPFTD by region).
- Community growth (Telegram, TikTok, Instagram, YouTube).
- Engagement rates on Arabic content.
- Regional campaign ROI.
- 5+ years experience in marketing, ideally in fintech, crypto, trading, CFD, prop firm, or iGaming.
- Deep understanding of MENA markets, culture, and user behaviour.
- Strong experience with Arabic social media, influencers, and communities.
- Proven track record launching regional campaigns with measurable results.
- Fluency in Arabic & English.
- Strong collaboration skills across global teams.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.