Jobs in Salamanca, United States

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Location: Italy (Remote with potential travel)

Objective:

We are seeking a highly motivated and experienced individual to spearhead our expansion into the Italian market. As the Online Business Development Manager for Italy, you will be responsible for developing and executing a comprehensive strategy to drive growth and establish a strong brand presence. This includes identifying and leveraging online and offline channels, building strategic partnerships, and adapting our marketing efforts to resonate with the Italian audience.

Responsibilities:

• Business Development:
• Develop and implement expansion strategies aligned with IATI's overall goals.
• Promote initiatives to boost brand awareness and market penetration.
• Establish and maintain strong relationships with key stakeholders and strategic partners.
• Adapt existing marketing strategies to the Italian market, considering cultural nuances and consumer preferences.
• Design and execute online and offline campaigns to increase brand visibility and engagement.
• Conduct thorough market research, identify emerging trends and opportunities, and analyze competitor activities.
• Represent the company at meetings, industry events, and networking opportunities.
• Negotiate with external vendors and service providers.
• Participate in local and national trade shows and conferences.
• Define short-term and mid-term objectives for market growth.
• Explore and activate co-branding collaborations with relevant brands in the travel/insurance sector.
• Team Development:
• Identify, recruit, and onboard new team members as needed.
• Provide ongoing training and support to the team.
• Foster a collaborative and high-performing team environment.
• Influencer Management:
• Identify, recruit, and manage relationships with key influencers in the travel/insurance industry.
• Negotiate collaboration terms and ensure alignment with brand guidelines.
• Monitor and track influencer activities and campaign performance.
• Maintain strong relationships with influencers to foster long-term partnerships.
• Define quality standards for influencer collaborations.
• Analysis and Reporting:
• Analyze cultural nuances to adapt campaigns effectively.
• Manage the budget allocated for marketing and business development activities.
• Prepare regular reports on market growth, campaign performance, and ROI.
• Analyze local regulations and policies to ensure compliance.
• Monitor and analyze the effectiveness of brand awareness initiatives.

Secondary Tasks:

• Assist in the coordination and execution of company events.
• Provide support to business development activities in other markets as needed.

Required Experience:

• Minimum 5-6 years of experience in a similar role, with a proven track record of success in business expansion and market development.
• Knowledge of the insurance industry is a plus.
• Experience in various European markets is a plus.

Required Education:

• Bachelor's degree in Business Administration, Marketing, Communications, or a related field.
• Master's degree in Marketing or a related field is a plus.

Preferred Skills:

• Knowledge of SEO, SEM, and digital analytics.
• Experience with community management and social media marketing.
• Proficiency in Google Workspace, Google Analytics, Salesforce, Metricool, Wordpress, Photoshop, Illustrator, Hubspot, and email marketing tools (e.g., Mailchimp).

Languages:

• Fluent in Spanish and English.

Personal Attributes:

• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Highly motivated, proactive, and results-oriented.
• Ability to work independently and as part of a team.
• Strong leadership and team management skills.
• Creative and innovative thinker.
• Open-minded and adaptable to different cultures.
• Passion for travel and understanding of the travel industry.
• Willingness to travel occasionally for events and meetings.

To Apply:

Please submit your resume and cover letter to [email protected]

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.