-Develop and implement comprehensive B2B marketing strategies to enhance the brand presence and demand generation in Indonesia.
-Conduct market research to understand the local customer landscape, industry trends, and competitive positioning to shape effective marketing campaigns.
-Plan and execute marketing campaigns across various channels (digital, offline, events, content) to generate leads and increase product awareness.
-Collaborate with local sales teams to align marketing efforts with sales objectives and optimize lead conversion rates.
-Manage budgets and track the effectiveness of marketing campaigns, adjusting tactics based on data-driven insights.
-Work closely with the global marketing team to develop localized content that resonates with the Indonesian market, including case studies, blogs, white papers, and videos.
-Organize and lead webinars, seminars, and workshops to educate local prospects about our products and solutions.
-Build and enhance the company's brand visibility in Indonesia through strategic partnerships with local media, influencers, and industry thought leaders.
-Represent the brand at key industry events and conferences, increasing brand recognition and fostering relationships within the industry.
-Bachelor's degree in Marketing, Business, or a related field.
-At least 2 years of experience in B2B marketing, digital marketing, or marketing management.
-Strong understanding of the Indonesia market, customer needs and industry dynamics.
-Excellent communication, presentation, and project management skills.
-Fluency in Chinese and English is required for daily communication.
-A solid academic background, with strong performance or academic credentials.
-Experience in localizing global content and campaigns for the Indonesian market is a plus.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.