Data Analytics Manager jobs in United States
Head of Analytics & Automation - eCommerce
Job summary
A leading analytics firm in Dubai is seeking an experienced Marketing Analyst to build and deliver product-level analytics, develop metrics and dashboards, and lead marketing-tech integrations. The ideal candidate will have over 6 years of experience in a data-driven analytical environment and be skilled in using tools like Power BI and Salesforce. Strong communication and leadership skills are essential for success in this role.
Qualifications
- 6+ years of marketing analytics experience in a highly data-driven environment.
- Experience using marketing stacks to measure performance.
- Outstanding communication and leadership abilities.
Responsibilities
- Build product level analytics to track conversion and platform performance.
- Deliver standardized metrics, reports, and dashboards consistently.
- Own and deliver in-depth analysis of overall marketing campaigns.
Skills
Tools
- Build product level analytics for tracking conversion funnel, platform performance & identify actionable insights
- Build customer transaction level analytics for tracking key leading KPIs & generate actionable insights by combining with qualitative inputs from the partners
- Deliver standardized suite of metrics, reports, and dashboards on a consistent cadence
- Monitor market trends and competition and work with product marketing and product management to respond in an appropriate and timely manner
- Solve business problems via product development & marketing and aid the decision-making process by using predictive modelling on internal and external data
- Work closely with the business / product teams to enable data driven decision making.
- Lead and test marketing-tech integration developments and pilot processes to support expansion to new platforms & optimize older integrations
- Present proposals and results in a clear manner backed by data and coupled with actionable conclusions
- Collaborate with cross functional teams to drive day-to-day processes
- Generating accurate and meaningful analysis and actionable insights
- Own and deliver in-depth analysis of the overall Marketing campaigns
- Identify loopholes in the analytical processes and propose ways to bridge them
- 6+ years of marketing analytics experience in a highly data-driven, analytical environment highly preferred.
- Experience using marketing stacks to drive and measure performance. Preferred experience with Power BI, Adobe Marketo, and Salesforce.
- Highly skilled at translating complex quantitative data to diverse audiences.
- Highly fluent in the use of different media in the development of marketing strategy.
- Outstanding communication and collaborative skills as well as team development and leadership abilities
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.