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A leading global real estate firm is seeking a Community Manager for Merchant Square. This role focuses on developing a unique community experience and event programming. Responsibilities include managing events, engaging with stakeholders, and enhancing the estate's marketing efforts. The ideal candidate must possess strong communication skills, proven event management experience, and a passion for community building. The role is on-site in London and offers an opportunity to make a significant impact in a vibrant community.
JLL empowers you to shape a brighter way.
Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
Reporting to Bewonder*, and working closely with the client, the Community Manager will be responsible for leading the development and delivery of a comprehensive community experience, events, and marketing strategy for the 10,000 residents, occupiers, and visitors at Merchant Square Estate. This role combines strategic placemaking with hands‑on community engagement and activation to position Merchant Square as a premium mixed‑use destination in Paddington Basin where people live, work, and visit.
The purpose of this Community Manager role is to create and deliver a bespoke community experience and engagement programme that drives occupier satisfaction, stimulates visitor footfall, and establishes Merchant Square as a thriving, premium mixed‑use estate. The role focuses on building strong relationships across the diverse community while delivering exceptional events and marketing initiatives that enhance the overall estate experience.
The Community Manager will work as an integral extension of the client team, maintaining a close collaborative relationship that is fundamental to the success of the Merchant Square community. This partnership approach ensures seamless alignment between client objectives and day‑to‑day community management activities. The Community Manager will report to the Community Lead at Bewonder* who will provide strategic support and guidance, while also having access to Bewonder*'s in‑house creative studio, digital team and network of partners. As part of a network of Community Managers across the UK, they will benefit from best practice sharing and networking opportunities within this professional group. Working closely with both the onsite client team and the Merchant Square Estate Management team, the Community Manager will foster strong working relationships that enable cohesive property management and community development aligned with the client's vision and operational requirements.
Act as lead contact and coordinator for events, communications, and marketing activities across the estate
Strategically plan the yearly programme of events that contributes to the overall Merchant Square brand for the benefit of estate occupiers, residents, and local community
Establish regular meetings with main occupier (office, retail and leisure) and resident representatives to develop strong working relationships and support ongoing communications
Create and deliver an engaging and vibrant community/placemaking strategy that connects customers within Merchant Square Estate
Implement placemaking projects to enhance and activate the spaces throughout the estate
Deliver events on‑site as the leading point of contact, managing external partners and ensuring operational excellence
Engage with local charities and produce annual CSR programme aligned with sustainability and social impact agenda
Drive marketing activity for Merchant Square Estate, managing all marketing channels including website, social media handles, and monthly newsletter to drive digital engagement
Coordinate activity and development on upcoming Merchant Square mobile application
Leverages available photography and videography resources to develop engaging social media content, transforming professional visuals into posts that showcase Merchant Square’s vibrant community and activities
Manage estate communications and signage with designers
Manage relationships with external creative and communication agencies
Write content for awards submissions and create engaging content for various platforms
Liaise with occupiers, residents, and traders regarding offers, news, and campaign feedback
Close collaboration and communication with the client and estate management team to ensure they are aware of ongoing community activity
Collate appropriate documentation for each event including Event Management Plans, Risk Assessments, and License documents, ensuring all events adhere to health & safety and licensing policies
Manage the events and marketing budget effectively throughout each service charge year
Engage and negotiate with potential commercial partners for events, pop‑ups, and filming opportunities
Support occupier customer feedback programmes and surveys, using feedback to inform strategy
Maintain confidentiality of all appropriate communications and documentation
Support control and management of assigned budgets, raising external revenue through events activities where possible
European Land (Client)
Bewonder* (JLL)
Estate Management team (JLL)
Occupiers, residents, building managers & retailers
Local community groups and charities
Third party agencies and service partners
External creative and communication agencies
Previous experience in marketing and events environment, at Assistant or Executive level, either agency or client side
Proven experience in delivering successful events and placemaking strategies across destinations with high footfall
Experience in content creation and management with good understanding of WordPress or similar CMS
Hands‑on experience with Instagram and Facebook for business
Proficiency in using Mailchimp or similar email marketing platforms
Experience in delivering onsite events and content development for websites and social media
Strong interpersonal, verbal, and written communication skills
Exceptional organisational and multi‑tasking skills
Intermediate to Advanced Microsoft Office skills
Strong time management and prioritisation abilities
Confidence in communicating and working to deadlines
Excellent eye for detail and strong ownership mindset
Ability to work under pressure and without supervision
Previous experience in marketing and events environment either agency or client side, for a prestigious city centre mixed‑use estate
Understanding of design skills such as Adobe Creative Cloud, Canva
CRM experience and workplace app knowledge
Understanding of wellbeing programmes
Building management/Facilities management operational experience
Project management experience
Creative and innovative thinking - be different and bold in approach
Developing and sustaining key relationships across diverse stakeholder groups
Strong management skills and ability to work collaboratively
Passionate about customer experience and community building
Commercially minded with ambitious approach to revenue generation
Confident hosting abilities and natural relationship builder
Successfully delivering community events and activations through independent problem solving and resourcefulness, maintaining a positive approach when facing challenges
On‑site –London, GBR
If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements. We’re interested in getting to know you and what you bring to the table!
At JLL, we harness the power of artificial intelligence (AI) to efficiently accelerate meaningful connections between candidates and opportunities. Using AI capabilities, we analyze your application for relevant skills, experiences, and qualifications to generate valuable insights about how your unique profile aligns with the specific requirements of the role you’re pursuing.
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* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.