Job Description:
- Responsible for the company's brand marketing planning, promotion and other related work, the development of brand marketing plan, and monitor the implementation.
- Responsible for market research, analysis, develop product strategies and programs according to market demand.
- Plan and organize landing brand promotion activities to enhance brand awareness and reputation.
- Responsible for the strategy and execution of the brand's online and offline operation activities, to explore user needs and product core values.
- Responsible for brand word-of-mouth management and crisis Public Relation handling to protect the company's brand image.
- Coordinate the cooperation of internal departments to promote the smooth implementation of projects.
Job requirements:
- College or above, majoring in marketing, advertising, media, or other related majors.
- 5 years or more experience in brand marketing planning, familiar with the Internet industry market.
- Comfortable hands-on and in excellent market research, data analysis and program development skills.
- The ability to handle crisis public relations, able to deal with brand-related emergencies in a timely manner.
- Fluent in English and Mandarin as there be frequently used with business stakeholders from China.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.