As a leader in luxury retail in the Middle East, Al Tayer Group's retail division, Al Tayer Insignia, hosts a portfolio of some of the world’s best luxury brands in the fashion, jewellery, home and department store categories. Complementing its position in luxury retail, Al Tayer Insignia has also built new frontiers in lifestyle retail, representing leading brands in the Beauty, Home, Fashion and Hospitality sectors. Our brands include Bloomingdales, Harvey Nichols and Armani to name just a few!
About the Role
The Creative Director is the driving force and creative ambassador behind our brands, responsible for building and delivering a 360 creative strategy and imagery for our seasonal, brand and BAU campaigns across our various platforms (store, email, banners, media, social media, e-comm), focusing on the various segments (women’s, men’s, kid’s, accessories, home, beauty) of our business. The Creative Director will operate with a solid grasp of brand aesthetics and work to elevate and evolve the brand aesthetic with the creation of compelling campaigns season after season.
The Creative Director will liaise with key stakeholders (content, marketing, buying, commercial) and translate commercial and brand strategies into engaging stories and see projects through the development and design phase to the final campaign imagery/videos, working with external suppliers and internal production teams.
The Creative Director will facilitate complex conversations between these departments, and varying levels of management and support a team of Art Directors, Producers, and Stylists with guidance and encouragement.
This role requires a highly creative and conceptual person, with strong communication skills, excellent presentation skills and a very strong fashion aspirational visual focus balanced with business acumen and understanding the commercial focuses of the business to drive sales.
In addition, this role requires the close management of the overall production budget and ensuring we are thinking outside the box to maximize the budgets.
What You’ll Be Doing
Functional Roles & Responsibilities
About You
Education/Certification and Continued Education
Bachelor’s degree in Fashion, Arts, Advertising or similar.
Years of Experience
7 to 10 years of marketing experience, with at least 2 years in a managerial role working with/for brand conscious organizations in a relevant retail industry.
Knowledge & Skills
Garhoud, Dubai - UAE, Dubai, United Arab Emirates
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.