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A leading sportswear brand is seeking a Visual Merchandising Lead in Mexico City to enhance their in-store brand narrative. In this role, you'll manage a team, shape seasonal strategies, and collaborate with various departments to bring product stories to life across stores. The ideal candidate will have over 5 years of experience in Visual Merchandising, strong communication skills, and a passion for retail. Proficiency in relevant tools and a collaborative spirit are essential for success.
You’ll be part of the action, partnering with diverse teams across our Nike Direct Stores and APLA counterparts. Reporting to the Retail Marketing Director, you’ll build strong partnerships with store teams, the business, Field VMS, Geo teammates and Retail Marketing. Success in this role relies on open communication, teamwork, and staying ahead of marketplace trends.
Primary functional relationships include:
We’re searching for a Visual Merchandising Lead who lives and breathes retail, thrives in a competitive and collaborative environment, and brings deep VM expertise. You should be a strategic thinker with proven experience managing teams, influencing decisions, and driving change at scale. Strong communication skills and the ability to connect creative, consumer and business priorities are essential, along with a passion for storytelling, styling and creating inspiring in-store experiences.
We value candidates with a solid understanding of retail trends, exceptional presentation abilities, and proficiency in the tools needed to execute at a high level (Outlook, Excel, PowerPoint, Keynote; Mac proficiency preferred). A background in Visual Merchandising, Marketing, Business, Design, or related fields, supported by 5+ years of experience, will set you up for success. Experience with footwear and apparel is a plus, as well as the willingness to travel 2–4 times a year.
As the VMS Lead, you’ll be the driving force behind Nike’s in-store brand narrative—leading the VMS team, shaping seasonal strategies, and creating tools for the Field team to bring product stories to life across stores. You will collaborate closely with consumer, merchandising, marketing, and marketplace teams to ensure alignment and flawless execution.
Key responsibilities include:
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.