Marketing Specialist jobs in France

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

Our client is seeking an experienced Head of Marketing to lead their marketing strategy, develop high-impact campaigns, and enhance brand visibility. The ideal candidate will be a strategic thinker with a deep understanding of retail and e-commerce marketing, customer behavior, and digital trends.

Key Responsibilities

1. Develop and execute a comprehensive marketing strategy for both retail and online channels.
2. Lead brand development initiatives, ensuring consistency across all customer touchpoints.
3. Oversee digital marketing campaigns, including SEO, PPC, social media, and email marketing.
4. Analyze market trends and customer insights to drive targeted marketing efforts.
5. Collaborate with sales, product, and e-commerce teams to optimize customer experience and conversions.
6. Manage marketing budgets and measure ROI to ensure cost-effective growth.
7. Lead, mentor, and develop a high-performing marketing team.

Requirements

1. Proven experience in a senior marketing role, preferably in retail and e-commerce.
2. Strong knowledge of digital marketing, social media, and performance marketing strategies.
3. Excellent analytical skills with the ability to interpret data and drive decisions.
4. Experience in brand management and customer engagement strategies.
5. Ability to work in a fast-paced environment and manage multiple priorities.
6. Strong leadership, communication, and project management skills.

Company Industry

• Consulting
• Management Consulting
• Advisory Services

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Head Of Marketing