Who Are We?At Nutra Holdings, our culture is fuelled by a passion for empowering individuals on their journey to peak fitness and wellness. As a leading sports nutrition and wellness company headquartered in the city of St. John’s, Newfoundland, we take pride in housing multiple brands that specialize in the supplement space. One of our flagship brands is
Jacked Factory—a trusted name in the fitness community known for premium, science-backed supplements that deliver real results. Our commitment is centered around championing our customers' success in realizing their fitness, health, and wellness aspirations.
In our culture, excellence is not just encouraged; it's the standard. We believe in pushing boundaries, exploring new horizons, and continuously evolving to stay at the forefront of sports nutrition and wellness. Here, ideas are not only welcomed but celebrated, and every team member plays a vital role in shaping the future of our industry.
Role OverviewWe’re looking for a strategic doer—someone who can bring our brand strategy to life through compelling, high-impact content. As Content Manager for
Jacked Factory, you’ll lead content planning, creation, and distribution to drive engagement, brand affinity, and growth. You’ll work cross-functionally with creative, marketing, and product teams to build a powerful and consistent brand presence. If you can see yourself excelling in this, you might be the ideal candidate for this role!
Key ResponsibilitiesContent Strategy & Planning- Own and manage the content calendar across social platforms & email
- Align content themes with product launches, campaigns, and brand priorities
- Stay on top of trends in fitness, culture, and digital to inform strategy
Content Creation & Production- Develop or oversee the production of short-form videos, graphics, emails, and ad creatives
- Brief videographers, creators & designers as needed
- Ensure content is high quality, on-brand, and platform-optimized
Social Media & Community Management- Post regularly on core channels (Instagram, TikTok, YouTube Shorts, etc.)
- Engage with followers, respond to comments, and build community relationships
- Surface feedback and insights from the community to inform broader brand strategy
Email Marketing- Lead the end-to-end creation, execution, and optimization of email marketing campaigns, from conceptualization to reporting
- Segment email lists and tailor messages according to consumer behaviour
- Analyze email metrics and optimize strategies for better performance
- Integrate email marketing with other marketing channels (social media, website, etc.) to create a cohesive brand experience
- Ensure compliance with email regulations and best practices
Performance & Optimization- Track and report on key metrics: engagement, reach, CTRs, and conversions
- Test content formats, messaging, and timing to optimize performance
- Share insights and recommendations with the broader team
You Might Be a Fit If You- Have 2–4 years of experience in content marketing & social media
- Are hands-on with content creation and comfortable managing creators
- Understand the nuances of digital content across platforms
- Thrive in a fast-paced, entrepreneurial environment
- Have a passion for health, fitness, and performance
What We Offer- A pretty cool work environment - just ask any of our current staff
- You've got the skills for the job and deserve proper compensation. We offer competitive salaries so you can bring your best self to work.
- We offer health insurance, including dental and EFAP, as well as a sweet health and wellness program and Group RRSP with employer matching - so don’t worry, we got you.
- High-performing people need a healthy balance. Take advantage of our office gym!
- Live the brands you work on. Free monthly supplement orders from our four brands, Jacked Factory, Transparent Labs, Nested Naturals, and Cira Nutrition.
- Snacks to get you through the day. We’ve got a fully stocked kitchen with tea, coffee, and other office snacks.
- Who doesn’t love lunch? That’s why we do regular team lunches, some of our local favorites are Toslow, Piatto, and Manna.
- Our team never stops learning. We provide self-development assistance so you can continue to grow your career in, and out of the office.
Benefits- Dental care
- Employee Assistance Program
- Life Insurance
- Paid Time Off (PTOs)
- Tuition Reimbursement
- Vision Care
Work Location: In person (St. John's, NL)
If you have the skills and qualifications for this role, we encourage you to send your resume/CV to https://nutraholdings.com/careers/