Account Director jobs in United Kingdom

Job Overview

We’re looking for a Digital Account Director to join our team and where you will be instrumental in running one of the UK’s largest retail banks; you will be working in a team that also covers Retail, FMCG and Leisure clients.

You will be responsible for ensuring the agreed strategy is implemented operationally and ensure delivery across paid social, online display/video and programmatic for some of EssenceMediacom UK’s largest and most prestigious direct response clients, where you’ll have exposure to clients, media owners and creative agencies.

Who does the role report into?

You will report into Business Director.

What are the 3 best things about the job?

1. The Account Director will have the ability to directly influence the strategic output for clients within the team and will be at the heart of ensuring that strong media implementation is delivered for all campaigns. You will be central to producing innovative media solutions and directing all stakeholders within the agency, to ensure strong outputs.
2. The Account Director will work alongside people across the EssenceMediacom network and develop collaborative solutions for clients.
3. The Account Director will act as a source of advice for senior clients and can work with all levels in the agency, meaning that you get great job satisfaction from being a pivotal figure on all your client’s business.

What are the measures of success?

Ensure the delivery of successful media campaigns for your clients, seeing clients being stretched in their thinking and seeing progression in your direct reports through the training and support you have given them.

What would you expect to achieve in the first 3 months?

Establish yourself as the senior day-to-day contact on your accounts. You will have developed a strong working relationship with the team, ensuring that junior members of the team feel supported and are delivering a high standard of work to clients.

What will you need?

• Data literacy, for analysing audiences and results to establish benchmarks to build on.
• Set-up pixels, traffic creative and tag media channels.
• Understanding of programmatic, not necessarily practical, and how a demand-side platform (DSP) is used to buy impressions in real-time.
• Create best in class account structures in paid social, knowing how to prospect, retarget, experiment and maximise the value of 1st and 3rd-party data.
• Strong experience/knowledge of advertising via Facebook Platforms, have worked with DMPs previously/Programmatic display & YouTube.
• Performance and results-orientated mindset, where all media recommendations are measurable and accountable.
• Have working understanding of the Google tech stack and how their attribution tools work.
• A proven track record in directing multiple stakeholders to ensure that all client work meets objectives and is delivered in a timely fashion and to a high standard.
• To show that you can manage workflow through the team and implement working practices and processes to maximise output.
• Be able to supervise all digital media buying in the team and ensure that best value is being delivered for all clients.
• To be strategically minded and think beyond the obvious to provide innovative media solutions.
• To have a keen eye for detail and pass along constructive feedback when required to all stakeholders within the agency.
• To understand the importance of measurement and have a strong understanding of campaign deliverables.
• To understand finance processes and act as a liaison between the account team and the finance team, ensuring that all queries are being actioned in a timely manner.
• To be a team player. We are proud of the team culture we have developed and the Account Director on the team will be expected to help enhance it.
• A positive, proactive and hardworking attitude.
• Excellent written and oral communication skills, as well as the ability to adapt your style for your audience as necessary.
• Excellent organisational skills, meaning you can appropriately prioritise tasks and manage client expectations.

About EssenceMediacom

EssenceMediacom is the UK’s largest planning and buying agency, with over 1,400 employees based in 5 offices in London, Manchester, Leeds and Edinburgh.

As a business, we champion individuality and diversity in our people. Through a plethora of initiatives, we ensure that we attract and retain the greatest talent in the industry, all working together to create powerful, ground-breaking work through our unique, connected Systems Thinking approach. Our teams use data, technology and creativity to design communications strategies that build brands and generate sales, and we do it at scale. We believe that putting people first produces better results.

We aim to ensure that our employees’ skills are constantly evolving, and so provide all EssenceMediacom staff with training, development plans and regular appraisals to enhance their performances and guarantee great results for them and the company.

EssenceMediacom represents some of the greatest brands in the UK and beyond, both big and small. These include Google, British Gas, Sony, Vauxhall, DFS, TUI, The Coca-Cola Company and Tesco.

MediaCom is Campaign’s Agency of the Decade (2009 and 2019), and WARC’s most effective agency in the world.

MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm.

To find out more about MediaCom visit us here! You can also follow us on Twitter and Instagram!

* Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London.

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