Learning And Development jobs in United Kingdom

Job Description
You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement.

Current work authorization for Canada is required for all openings.

At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services, and we continuously seek new and better ways to help our clients. As a privately owned company, we embrace innovation as we grow our business into the future.

Working with us means you’ll be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. You’ll have opportunities to grow and develop your career in an inclusive environment where you’ll feel valued and supported to be your best—both personally and professionally.

The Digital Marketing Specialist will assist in achieving efficient operations within Fidelity’s marketing automation and sales enablement platforms, in addition to other initiatives, such as assisting with the automated production of fund performance materials.

1. Marketing automation and sales enablement support
   • Assist with the efficient operations and execution of Fidelity’s marketing automation and sales enablement programs.
   • Assist others with the setup and execution of marketing automation campaigns, including events, webcasts and other email campaigns.
   • Assist with the sales enablement efforts to help others better engage with clients and prospects throughout the buyer’s journey.
   • Collaborate with internal and external stakeholders to assist others in the optimization of marketing operations.
   • Assist others in the maintenance of Fidelity’s content library.
   • Collaborate with internal teams to assist others with the creation of emails, landing pages, setting up A/B and multivariate tests to optimize the user experience.
   • Help others to evaluate the end-to-end customer experience across multiple channels and customer touch points.
2. Assist with database maintenance, content production and campaign execution
   • Assist others with the production of digital communications, documents and campaigns.
   • Help others to ensure the organization of client and prospect data.
   • Assist others to make sure that all performance data received is inputted into the database to deliver on deadlines.
   • Aid others in end-to-end campaign support, including design, development, launch, and tracking aspects.
   • Help others in the automation of content production and campaigns.
3. Marketing effectiveness reporting
   • Assist others with the production of regular reporting and campaign tracking to increase marketing effectiveness.
   • Aid in tracking campaign metrics, website content and other digital metrics to enhance performance and align Marketing and Sales.
   • Assist in the creation of reports focused on content, campaign and sales enablement analytics to inform strategies and tactics.
   • Help research marketing best practices to improve email open rates, click-through rates and form fill conversions.
   • Conduct research to aid others in continual optimization through A/B and multivariate testing.
   • Assist in the development of regular reporting on campaign performance and help with postmortem analysis.
4. Automation, A.I. and digital resource
   • Act as a resource for marketing in areas such as automation and A.I.
   • Work with internal technology partners to find innovative solutions to business problems.
   • Collaborate with stakeholders such as Sales, Business Analytics, Finance, and IT to assist in the creation of business cases for initiatives.
   • Assist in the research of digital trends to ensure Fidelity Canada is pursuing a market-leading digital strategy.

• University degree or equivalent work experience.
• Minimum 1 year of marketing operations or campaign management experience.
• An understanding of marketing automation and CRMs (e.g., Marketo, Salesforce).
• An understanding of sales enablement (e.g., Seismic).

• Experience in the Mutual Fund/Financial Services industry.
• Experience in document and content productive technology (e.g., Adobe Creative Suite).
• Experience with database management and content production.
• PMP/Marketo Certification.

• Creative thinking with a passion for growth and performance marketing.
• Excellent communication skills, both written and oral, are required.
• Ability to multi-task and assist with the execution of multiple ongoing projects.
• Strong organizational abilities and strong analytical skills are essential.
• Interpersonal and influencing skills to achieve goals in Fidelity’s collaborative environment.

• Flexible working arrangements.
• Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you.
• Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, including up to $5,000 annually for mental health services and therapy.
• Parental leave top-up to 100% of salary for 25 weeks.
• Up to $650 for home office equipment.
• Generous time off policy, including two paid days annually to volunteer at a charity of your choice.
• Diversity and inclusion programs, including an active network of Employee Resource Groups.
• Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and rewards for completing a designation.

We care a lot about fostering a compassionate, people-centric culture, and are proud to have been named one of Canada’s Top 100 employers for the last five years.

Fidelity Canada is an equal opportunity employer

Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally protected ground.

Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at FidelityCanadaStaffing@fidelity.ca.

No telephone inquiries or agencies please. We thank all applicants for their interest; only those selected for an interview will be contacted.