Senior Director Stills Business Development - LATAM OU

Location(s): Brazil

City/Cities: Rio de Janeiro

Travel Required:

Relocation Provided:

Job Posting End Date: October 21, 2024

Shift:

Job Description Summary:

The Stills Business Development Director is responsible for leading transformational initiatives with an integrated business perspective for Stills categories in LATAM, and accountable for ensuring business results for the assigned brands in the region. The incumbent will oversee diverse projects aiming to create sustainable and profitable growth either by increasing brands topline and/or finding more efficient ways to create value.

Function Specific Activities:

• Work with category, franchise, and finance teams to define the optimal business and operating model of Stills categories to drive profitability and boost growth.
• Lead business development projects aimed at creating incremental growth for Stills brands in line with Category strategies and needs.
• Continuously revisit brands P&L to identify productivity opportunities and convert them into tangible interventions to increase business profitability.
• Collaborate with Stills network to speed up the delivery of brand, commercial, and execution strategies in the market.
• Challenge current end-to-end business reality and bring alternative ways of creating and capturing value.
• Bring an “outside-in” perspective by constantly assessing external partners, technologies, and processes to improve current business.
• Document business cases to accelerate knowledge sharing across the Network.

Position Impact:

This position will work directly and in close collaboration with different functions and regions in LATAM and internationally. Its influence in making things happen will be crucial for the success of the position. As a single contributor, it will have to work through the network.

Related Work Experience:

• Proven experience performing business strategy.
• Strong financial background (P&L analysis, defining Business Cases, etc.).
• Systemic thinking to integrate different elements into a holistic view.
• Proficient communication to build powerful business stories.
• Strong collaboration and positive influence skills.
• Preferred experience in Stills business (or similar value chain models) and Franchise operations.
• Commercial strategy, route to market, and revenue growth management.
• Ideal if the candidate has worked in fully integrated business operations.
• Private equity and/or investment funds experience.
• At least 12+ years of experience in these areas in roles of increasing responsibility and scope.

Education Requirements:

• Minimum BA/BS degree in Business Administration, Finance, Marketing, or Business Engineering.
• Bilingual (English and Spanish).

Core Competencies:

• Drives Innovative Business Improvements: Co-elaborate vision, develop Opportunities Maps, Innovation Pipeline. Drive innovative growth initiatives that deliver differentiated value across the System.
• Develops new insights into solutions that result in organizational improvements; promotes a work environment that fosters creative thinking, innovation, and rational risk-taking.
• Balances Immediate and Long-Term Priorities: Seeks to meet critical objectives while considering the impact of those decisions and activities on the ability to achieve long-term goals.
• Delivers Results: Focuses on the critical few objectives that add the most value for the portfolio.
• Imports and Exports Good Ideas: Relentlessly seeks, shares, and adopts ideas and best practices in and outside the Company to achieve differentiation and stand out from the crowd.
• Develops and Inspires Others: Builds and maintains relationships that motivate, guide, and/or reinforce the performance of others toward common goals, within Brand teams and multifunctional teams (Operations, IMC, K&I, Global, Finance, Technical, Bottlers).
• Develops self to improve performance in the current role and to prepare for future roles; seeks and provides feedback and coaching to enhance performance.
• Build a 'high performance' culture working as a true change agent.
• Drive a culture of focus, effective meetings, and less rework.
• Increase accountability for my team's key projects in order to strengthen team development and deliver through people.

Technical Skills:

• Marketing Concepts: Knowledge of and ability to apply fundamental concepts (e.g., brand positioning, brand architecture, SWOT Analysis, competitive assessment, marketing objectives/strategies, consumer segmentation) used in the development of marketing plans.
• Brand Equity: Knowledge of procedures used to drive increases in volume and brand equity (e.g., marketing programs, licensed/specialty merchandise and/or properties).
• Marketing Operating Strategies: Knowledge of and ability to apply basic marketing operating strategies (e.g., media planning, pricing strategies, trade/consumer promotions) used in the execution of marketing plans.
• Marketing Research Application: Ability to leverage research results into actionable marketing and business building initiatives.
• Business & Financial Acumen: Knowledge and ability to use not only marketing but finance, technical, operations, and supply chain tools/information to identify and strengthen opportunities.

Skills:

• Annual Business Planning
• Business Alignment
• Business Plan Implementation
• Channels Strategy
• Collaborative Leadership
• Customer Relationship Management (CRM)
• Distribution Management
• Financial Forecasting
• Financial Performance Management
• Global Marketing Strategy
• Negotiation
• Stakeholder Influence
• Strategic Leadership

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible, and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive, and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.