Marketing Specialist (Wellz)

Apply now for a career that puts wellbeing first!

GET TO KNOW US

Wellhub (formerly Gympass) is a corporate wellness platform that connects employees to the best partners for fitness, mindfulness, therapy, nutrition, and sleep, all included in one subscription designed to cost less than each individual partner. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 countries. At Wellhub, you have the opportunity to build a career in a high-growth tech company that places wellbeing at the foundation of its culture, and contribute to making every company a wellness company.

*Big news: Gympass is now Wellhub!
We are thrilled to announce our rebranding as Wellhub, marking a significant milestone in our journey. This transformation reflects our evolution from a “pass for gyms” to a comprehensive employee wellbeing solution. With our refreshed identity, we are poised to embark on an exciting new chapter of growth and expansion. We are elevating our offerings, including a completely new app experience and an expanded network of wellbeing partners.

THE OPPORTUNITY

We are looking for a Marketing Analytics professional to join our New Ventures Marketing team in Brazil!

The New Ventures team is responsible for developing and launching new products to support Wellhub in unlocking substantial growth. We operate like a startup within a startup, taking ideas from concept to execution, whether they succeed or fail.

YOUR IMPACT

• Track, measure, and analyze the performance of communication channels aimed at acquiring, expanding, and retaining employees from our client organizations (B2B2C) across email marketing, push notifications, in-apps, SMS/WhatsApp, and more.
• Define and set KPIs to monitor overall marketing performance, creating and managing dashboards to report on these key metrics.
• Analyze and report on the full customer journey across multiple touchpoints, providing actionable insights to optimize marketing strategies.
• Utilize various marketing automation and analytics platforms such as Clevertap, Salesforce, Hubspot, and Braze.

WHO YOU ARE

• A marketing enthusiast with 3+ years of hands-on experience in marketing analytics.
• Proficient in using and selecting marketing automation and analytics platforms, as well as reporting tools: Clevertap, Salesforce, Hubspot, Braze.
• Experienced with analytical tools such as Google Analytics, Tableau, or Metabase. SQL knowledge is a plus but not required.
• Proven success in managing CRM marketing analytics, A/B testing, and optimizing metrics like open rates, CTR, deliverability, and engagement across channels such as email marketing, push notifications, and SMS.
• Strong analytical skills to support data-driven decision-making.
• Excellent communication skills in English.
• Passionate about project management and process improvement.

We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. For this specific role, please note that prior experience in using and selecting marketing automation and analytics platforms are mandatory requirements.

WHAT WE OFFER YOU

We're a wellness company that is committed to the health and well-being of our employees.

Our benefits include:

WELLNESS: Health, dental, and life insurance.

FLEXIBLE WORK: For most, this will be a hybrid office structure but can vary depending on the needs of the role and employee preferences. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home.

FLEXIBLE SCHEDULE: Wellhubbers and their leaders can make the best decisions for their scope. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.

WELLHUB: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.

PAID TIME OFF: We know how important it is that our employees take time away from work to recharge.

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family.

CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.

CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You’ll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day.

Diversity, Equity, and Belonging at Wellhub

We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.

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