Marketing Associate

Marketing Associate

The Marketing Associate handles a wide variety of situations and priorities involving the routine and non-routine functions for assigned regions. Initiates and executes key components of the marketing plan as directed by the Marketing Manager, including independent execution of trade shows and customer-facing promotions/promotional activities.

What you’ll be doing:

• Responsible for ABM activity for assigned regions.
• Coordinates Marketo operations (as well as marketing activities - newsletters, emails).
• Responsible for the lead assignments for assigned regions.
• Manages social media platforms specific to assigned regions and ensures translation of corporate social media communications relevant for assigned regions.
• Manages CE database reports, audits, and lead management.
• Coordinates web updates (WordPress) and web reports (GA).
• Drafts marketing content (newsletters, internal documents, etc.) as needed.
• Manages trade shows including engagement and management of suppliers and vendors where needed (e.g., branded giveaways, printed collateral).
• Manages Mission Critical podcast recording for assigned regions.
• Ongoing and ad-hoc project management tasks such as business cards portal, collateral, Terminus planning, etc.
• Drives marketing activity and engagement in assigned regions to support the LATAM sales team as directed by the Marketing Manager.
• Supports the Marketing Manager in the research, preparation, and implementation of marketing activity across all available marketing tactics, as directed by the Marketing Manager.
• Other duties as assigned.

What we’re looking for:

• A driven individual with a passion for B2B Marketing and IT/technology.
• Knowledge of, or desire to learn, marketing concepts, marketing digital tools, and techniques.
• Solid computer literacy skills, including MS Excel and PowerPoint.
• Strong organizational and planning skills.
• Experience creating email marketing campaigns.
• English proficiency would be a plus.