Marketing Manager

London Doctors Clinic; London; Hybrid; GBP 38,000 - 45,000

Job description

Salary: Up to £45,000 per annum

Contract: Permanent

Hours: 37.5 per week

Location: London/Hybrid Working Options

Benefits: Free GP Appointments, remote-working, retail discounts, and more

Are you a proactive and results-driven marketing professional looking for your next challenge? Look no further - our new vacancy could be the perfect opportunity for you!

London Doctors Clinic (LDC) - part of the Spire Healthcare Group - is seeking an enthusiastic Marketing Manager to lead and execute seamless marketing strategies that support our Primary Care services.

In this broad and varied role, you will be part of our B2C marketing team, working closely with the Head of Performance Marketing to attract primary care patients to our London clinics in a cost-effective way. A key focus will be championing the best possible patient experience, through means such as website marketing, creating engaging digital and print content, email marketing, and social media.

Essential Requirements:

• Strong knowledge of marketing techniques and extensive marketing experience.
• Writes and speaks with ease.
• Proficient with Office 365 programmes and ideally experience with marketing tools such as WordPress CMS, Canva, etc.
• Well-rounded understanding of different marketing techniques and strategies.
• Able to work efficiently autonomously and in a team setting.

Key Responsibilities:

• Support the Head of Performance Marketing to deliver revenue and patient numbers for new and repeat patients.
• Create new webpages and improve the consumer website.
• Manage day-to-day content changes on the website and LDC app.
• Strategic planning and execution of marketing campaigns.
• Create content, manage targeting and data selections, build email templates within the MailChimp platform, manage email delivery including proofing, testing, and results analysis.
• Plan and deliver activities to support specific products or service areas.
• Identify new marketing channels or opportunities to grow revenue.
• Support local marketing activities such as in-clinic branding.
• Work closely with design agencies and external suppliers.
• Manage the creation and delivery of internal communications.
• Support the development of LDC's corporate growth strategy.

About You:

• Commercial judgement and ability to deliver outstanding business results.
• Good organisation, planning, and interpersonal skills.
• Conscientious and able to produce accurate work unsupervised.
• A positive can-do attitude to work within the team.
• Able to manage time efficiently and successfully meet deadlines.

If you thrive in a dynamic environment and have a passion for driving customer engagement, this is the perfect opportunity for you!