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Demand Generation Manager

Intelligent People

Greater London

Remote

GBP 40,000 - 50,000

3 days ago

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An innovative digital-first healthcare company is seeking a talented Demand Generation Manager to join their team. In this exciting role, you will focus on optimizing lead conversion strategies and managing agency relationships to drive marketing qualified leads (MQLs) and sales qualified leads (SQLs). Your data-driven approach will be essential in aligning marketing efforts with sales and product teams, ensuring the best outcomes for the organization. This position offers the chance to make a significant impact in a rapidly growing company that is dedicated to improving the lives of individuals with neurodivergent and anxiety-related conditions. If you are a collaborative team player with a passion for data and marketing, this opportunity is perfect for you.

Experience in B2B demand generation in fast-paced environments.
Strong data-driven approach to marketing strategies.

Develop and execute campaigns to convert leads into revenue.
Manage agencies and collaborate with sales for optimal outcomes.

B2B demand generation

data-driven decision making

stakeholder management

A/B testing

collaboration

CRM systems

A talented Demand Generation Manager is needed by a fast scaling, digital-first healthcare company who are radically improving the lives of people who are living with neurodivergent or anxiety related conditions.

Salary Package: £40,000-50,000

Location: Fully Remote (9 days per fortnight working week!)

Reporting into the Growth Marketing Manager, the Demand Generation Manager will initially focus on managing the paid search and CRO agencies whilst being hands-on optimising the CRM and upper funnel conversion.

The Demand Generation Manager will be heavily data-driven in their approach and work closely with the sales and product teams to align strategy and drive the best outcomes collaboratively.

The Demand Generation Manager will:

Help build out the strategy for converting leads into revenue and handling the transition from sales to commercial.
Use a data-driven and A/B testing approach to find the best ROI.
Develop and execute campaigns, work collaboratively with Sales and manage agencies to drive MQL and SQL’s.

The Demand Generation Manager must have:

B2B demand gen experience in a fast-paced or scaling environment.
A data-driven and iterative approach, able to distinguish between value and vanity metrics.
Be a team-player, an effective internal and external collaborator and stakeholder manager.

Seniority level:

Mid-Senior level

Employment type:

Full-time

Job function:

Marketing

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