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Senior CRM Manager

3Search

Greater London

Hybrid

GBP 40,000 - 80,000

18 days ago

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Job summary

An established industry player is seeking a Senior CRM Manager to lead innovative CRM and lifecycle marketing initiatives. This role offers the chance to shape strategies that enhance customer engagement and retention in a fast-paced financial services environment. You will develop targeted email marketing campaigns, leverage data insights for optimization, and collaborate with cross-functional teams to align CRM initiatives with business goals. If you have a passion for driving customer success and a track record in CRM management, this is the perfect opportunity to elevate your career with a pioneering company.

Qualifications

  • 5+ years of experience in CRM, email marketing, or lifecycle marketing.
  • Strong analytical skills and experience with data-driven segmentation.

Responsibilities

  • Lead CRM and lifecycle marketing initiatives in a dynamic environment.
  • Develop and execute email marketing campaigns ensuring performance optimization.

Skills

CRM Management

Email Marketing

Lifecycle Marketing

Data Analysis

Copywriting

Project Management

Tools

HubSpot

Salesforce

Dot Digital

Job description

This range is provided by 3Search. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from 3Search

Senior Consultant recruiting for interim, contract and temp professionals

Senior CRM Manager – 12 Month FTC (temp to perm)

Location: Central London, Hybrid

Key Feature: Lead CRM and lifecycle marketing initiatives within a dynamic financial services environment.

Our client, a leader in payment solutions, is seeking an experienced Senior CRM Manager to join their marketing team on a 12-month fixed-term contract. This is an exciting opportunity to shape CRM and lifecycle marketing strategy, driving lead generation and customer retention in a fast-paced, data-driven environment.

The Senior CRM Manager will:

  • Bring fresh ideas and new initiatives to the current CRM strategy. They are looking for someone to shake things up!
  • Develop and execute email marketing campaigns, from conception to deployment, ensuring personalisation and performance optimisation.
  • Manage lifecycle campaigns, including lead nurturing, post-conversion communications, and customer retention initiatives.
  • Leverage data insights to create targeted CRM strategies that drive conversions and increase customer engagement.
  • Collaborate with marketing, sales, and customer success teams to align CRM initiatives with broader business goals.
  • Oversee A/B testing and performance tracking, using data-driven insights to optimise campaigns.
  • 5+ years of experience in CRM, email marketing, or lifecycle marketing, ideally in financial services.
  • Proven expertise with CRM tools such as HubSpot, Salesforce, or Dot Digital.
  • Strong analytical skills and experience working with data-driven segmentation and automation.
  • Excellent copywriting and proofreading abilities, with a keen understanding of audience engagement.
  • Ability to manage multiple projects and deadlines in a fast-moving environment.

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create a workplace where everyone can succeed, free from discrimination or harassment.

Apply now to take your career to the next level with a pioneering company.

Seniority level

Mid-Senior level

Employment type

Contract

Job function

Marketing

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