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Digital Marketing Specialist

In Technology Group

West Midlands

Hybrid

GBP 30,000 - 40,000

4 days ago
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Job summary

An established industry player is seeking a Digital Marketing Specialist to lead innovative campaigns across various digital channels. This role involves managing PPC and social media ads, optimizing SEO, and executing email marketing strategies. With a focus on creativity and data-driven decision-making, you will collaborate with content creators and analyze performance metrics to enhance campaign effectiveness. The company offers a supportive hybrid work environment, generous holiday allowances, and opportunities for professional growth. If you are passionate about digital marketing and eager to make a significant impact, this position is perfect for you.

Benefits

25 days holiday + bank holidays + birthday off

Training and development programs

Hybrid and remote work options

Performance bonuses and additional perks

Qualifications

  • 2-4 Jahre Erfahrung im digitalen Marketing mit Schwerpunkt auf PPC, SEO und Social Media.
  • Starke Dateninterpretationsfähigkeiten zur Analyse der Kampagnenleistung.

Responsibilities

  • Entwicklung und Verwaltung digitaler Kampagnen über PPC, soziale Medien und E-Mail-Marketing.
  • Durchführung von SEO-Audits und Optimierung von Website-Inhalten.

Skills

PPC Management

SEO Optimization

Social Media Marketing

Content Marketing

Data Interpretation

Tools

Google Analytics

Google Ads

SEO Tools (Ahrefs, SEMrush)

Email Marketing Platforms (Mailchimp, HubSpot)

Job description

Job Title: Digital Marketing Specialist
Salary: Up to £40,000 DOE
Location: Worcestershire (Hybrid)

As a Digital Marketing Specialist, you'll play a crucial role in planning, executing, and optimizing digital marketing campaigns across various channels. From managing PPC and social media ads to optimizing SEO and email marketing, you'll be at the forefront of our digital efforts.

Why Join Us?

  1. 25 days holiday + bank holidays + birthday off!
  2. Training and development programs to advance your digital marketing skills.
  3. Hybrid and remote work options to support a healthy work-life balance.
  4. Performance bonuses, and additional perks and benefits.

Key Responsibilities:
  1. Develop, implement, and manage digital campaigns across PPC, display, social media, and email marketing.
  2. Conduct on-page and off-page SEO audits, optimize website content.
  3. Collaborate with content creators to develop blog posts, videos, infographics, etc.
  4. Monitor key performance metrics using tools like Google Analytics.
  5. Manage organic and paid social media campaigns on platforms like Instagram, LinkedIn, Facebook, and Twitter/X.
  6. Run A/B tests on digital ads, email marketing, and landing pages.

What We're Looking For:
  1. 2-4 years of experience in digital marketing, with hands-on expertise in PPC, SEO, social media, and content marketing.
  2. Proficiency in Google Analytics, Google Ads, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., Mailchimp, HubSpot).
  3. Strong data interpretation skills to analyze campaign performance and adjust strategies accordingly.
  4. A proactive and creative thinker with the ability to propose new ideas!

If you have a creative mindset with the ability to think outside the box and generate innovative ideas, please apply and submit your CV! You can contact (url removed) or (phone number removed).

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.
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