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B2B Content Marketing Specialist – Events & Strategy

Salt Digital Recruitment

England

Hybrid

GBP 60,000 - 80,000

10 days ago

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Job summary

An established industry player is seeking a Content Marketing Expert to enhance their marketing initiatives across EMEA. This role involves developing impactful content strategies and executing marketing campaigns for both live and digital events. The ideal candidate will thrive in a fast-paced environment, leveraging data insights to optimize content and drive engagement. With a focus on collaboration and efficiency, this position offers the chance to shape content that resonates across multiple regions. If you are passionate about content marketing and eager to make a significant impact, this opportunity is perfect for you.

Qualifications

  • Proven international experience in content marketing and content-led events.
  • Strong understanding of content strategy and execution in a global organisation.

Responsibilities

  • Drive engagement through evolving content marketing strategy.
  • Own the end-to-end content process from ideation to distribution.

Skills

Content Strategy

Content Planning

Content Execution

Data-Driven Marketing

B2B Marketing

Audience Engagement

Tools

Marketo

Airtable

Workfront

Job description

Job Title: Content Marketing Expert – Events & Strategy

We’re looking for a Content Marketing Expert with a strong background in content strategy, planning, and execution to drive impactful marketing initiatives across EMEA, with a focus on France and Germany. This role will be instrumental in shaping and delivering data-informed content that supports both digital and live events while ensuring seamless execution across multiple channels.

Key Responsibilities:

  • Build on and evolve the existing content marketing strategy to drive engagement and business impact.
  • Own the end-to-end content process - from ideation and creation to publication and distribution.
  • Plan and execute content-driven marketing campaigns supporting live and digital events across EMEA.
  • Develop and manage an efficient content workflow, ensuring alignment across teams and timely execution.
  • Leverage data insights to refine content planning, messaging, and audience engagement strategies.
  • Ensure marketing processes translate into clear, effective project execution.
  • Utilise tools such as Marketo, Airtable, and Workfront to manage content pipelines and campaign tracking.

Requirements:

  • Proven international experience in content marketing and content-led events.
  • Strong understanding of content strategy, planning, and execution in a global organisation.
  • Experience in data-driven content marketing, optimising content based on performance insights.
  • Ability to strategize, create, and scale content across multiple formats and regions.
  • Familiarity with marketing automation tools (Marketo) and project management platforms (Airtable, Workfront).

This is an exciting opportunity for a strategic content marketer who thrives in a fast-paced, global environment. If you’re passionate about creating and delivering high-impact content that drives engagement, we’d love to hear from you!

Details:

  • 12 month contract
  • London Based
  • Hybrid working (2-3 days per week office based)
  • Rate: £34.00 per hour
  • Languages: English & French or German
  • Must have experience working in a B2B Marketing team for a global organisation

*Rates depend on experience and client requirements

Job Information
Job Reference: JO-2503-351321
Salary: Up to £34.00 per hour
Salary per: hour
Job Duration:
Job Start Date: 21/04/2025
Job Industries: Content & Social Media Jobs
Job Locations: Greater London
Job Types: Contract
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