Senior Brand Manager

Your Tasks

Be the Eucerin Face care marketing strategist with a real hand on approach:

• Builds efficient and strategic portfolio management for the different subsegments in Face care.
• Leads and drives the brand strategy and innovation plans; achieving business objectives.
• Consistently monitoring & analyzing business performance, market situation and competitors.
• Drives profitable brand growth steering main KPIs: Net Sales and Market Share Growth.
• Define brand priorities for the year and 2-3-year framework focused on the positive evolution of NS, MS, GM, M2.
• Track and contribute in S&OP Process.
• Review, analyze and improve with the Digital Manager the media plans for the brand considering the main Digital and Positioning objectives (equity and attributes) and the competitive landscape.
• Co-coordinating agencies (PR, Creative, Digital Media) and cross functional teams (Shopper & Consumer marketing, Sales, Medical Management, Training, Digital, eCom) to deliver the agreed plan according to brand strategy.
• Utilize strong analytical ability to evaluate end-to-end sell-out and market share data to find channels & categories opportunities.

Your Profile

• Business Administration Graduate or similar, with a specialty in marketing or Shopper and Customer Marketing.
• Minimum proven commercial experience (+2 years) in marketing, digital marketing and/or Shopper & Customer Marketing as Senior Assistant, Coordinator or Manager positions.
• Strategic, innovative, and creative personality with an entrepreneurial mind-set, with a strong can-do attitude.
• English Proficiency: Advanced or Native.
• Spanish Proficiency: Advanced or Native.
• MS Office: Point and Excel Upper-Intermediate or Advanced.
• Proven experience in FMCG or Dermo cosmetic market.
• High strategical and analytical approach.
• Experience managing agency partners - both creative, digital and media.
• Analytical, proactive and creative problem solver with a passion for telling campaign performance stories through data to inform future investments.
• Experience managing and optimizing budgets to ROI goals.
• Innovative - comfortable challenging status quo, bringing creativity to problem-solving through the use of innovative frameworks and technological solutions.
• Excellent communication skills - engage and influence multiple stakeholders.

Additional Information

You are welcome to apply, consider that only profiles that meet 100% of the requirements will be a participant in the process.