Junior Designer (Industrial design background)

Company Overview

DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

For more information, please visit: www.didiglobal.com/news

Team Overview

As a Junior Designer you will support the Senior Copywriter, the Design Senior Manager, and the broader marketing team. A background in Industrial Design for BTL marketing experiences is highly preferred. In this role, you will be half your time involved in the design of digital assets for our fintech marketing campaigns, delivering a variety of creative assets from in-app ecosystems to social media graphics, website elements, email templates, and advertisements. The rest of the time you will be focused on conceptualizing and designing high impact stands, experiences, and offline POS materials for bringing to life our brand campaigns, stunts, guerrilla activations if needed. This is an exciting opportunity to expand your design skills in a rapidly evolving fintech environment.

Role Responsibilities

• Supporting the Senior Copywriter and working closely with the Design Senior Manager, and the Design Project Manager by designing visually compelling digital assets for various platforms (in-app, websites, social media, email campaigns, landing pages, etc.), as well as POS (point of sale) materials like packaging, promotional assets, stands, product displays, and branding materials for our BTL marketing efforts.
• Creating design elements that align with our brand identity and communicate our messaging clearly and effectively.
• Assisting in the layout and design of marketing materials, including but not limited to infographics, banners, display ads, presentations, and BTL activations.
• Working with copy and design teams to ensure cohesive and visually appealing content across all channels.
• Collaborating with other designers and stakeholders to ensure consistency and quality across all design assets.
• Taking feedback and revisions to improve design iterations and meet project requirements.
• Helping to maintain and organize design files, assets, and templates for future use.
• Continuously learning and staying up-to-date with the latest design trends, tools, and technologies, particularly in the fintech and digital marketing space.

Role Qualifications

• +3 years of experience in Graphic Design at a company or agency, with a strong portfolio demonstrating your creative skills and design work (freelance projects are welcome, but we want to see experience working with brands).
• +2 years of experience in Industrial Design with a strong portfolio demonstrating your ability to work on both physical and digital creative assets (freelance or company/agency experience is welcome).
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), relevant experience working with design software like AutoCAD, SolidWorks, and familiarity with other design tools (Sketch).
• An understanding of digital design principles, including layout, typography, color theory, and user experience (UX) basics.
• Ability to work under tight deadlines and manage multiple projects simultaneously.
• Strong communication skills with an eagerness to collaborate with cross-functional teams and take constructive feedback.
• Ability to collaborate effectively with cross-functional teams, including engineers, marketers, and copywriters.
• Knowledge or growing interest in fintech or digital marketing is a plus.

EEO Statement

We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.

We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.

We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.

We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.

We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.

We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.

Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.

I acknowledge that prior to submitting this application, I have read and accepted the Privacy Notice for Candidates which is available on https://careers.didiglobal.com/terms