Growth Manager - User Acquisition

Company Overview

DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

Team Overview

Our Eater Growth team is responsible for acquiring new users into the platform and converting them into loyal users across the countries we operate in the Spanish Speaking Region. We do this by effectively managing our promotion activity, in-depth user understanding and effectively deploying our country strategies.

You will oversee the Latam operation by executing the growth strategies across Mexico in the cities we operate.

Role Responsibilities

• Leading the design, testing, and implementation of effective operational tactics aligned with each country's strategic objectives.
• Conducting data-driven analyses to identify opportunities for improving operational performance.
• Ensuring the proper maintenance and updating of essential tools, including dashboards, to support the decision-making process.
• Collaborating effectively with cross-functional teams.
• Leading the design and execution of strategic projects focused on identifying new growth levers.

Role Qualifications

• 4+ years of proven success in fast-paced environments, with a focus on operations.
• Bachelor's degree in a quantitative field (e.g., business, management, engineering, economics, or related).
• Experience in tech, consulting, marketing, or operations management.
• Adaptability, empathy, teamwork, and a proactive approach to driving results.
• Expertise in utilizing Microsoft Office Suite, G-Suite, and data analysis tools.

EEO Statement

• We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
• We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
• We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too.
• We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing.
• We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.

Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.