Email Coder (Developer) - MX

WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.

Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Movado Watches and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.

Brkfst.io is an incubated venture within WITHIN, focused on connecting creators with major brands to produce impactful ads at scale.

We are and we connect creators with big brands to make impactful ads at scale. We have a network of thousands of content creators with a variety of different skill-sets, and we’re looking to build a program that empowers them to create great ads for brands like Corkcicle, Perfume.com, Casper Mattresses, & more!

This is a very ambitious project and our roadmap is full of exciting features, so we’re looking for people who love innovation and want to be challenged. We’re a small team of scrappy individuals who are growing fast, and we’re looking for someone to grow with us.

About the Role

We are seeking a highly motivated and experienced Email Marketing Coder to join our dynamic team. In this role, you will be responsible for developing and deploying email marketing campaigns across various internal systems, ensuring high-quality performance, and maintaining a strong adherence to industry best practices. You will work closely with the creative, marketing, and technical teams to bring designs to life and optimize campaigns for maximum effectiveness. Your expertise will play a key role in enhancing our email marketing efforts and contributing to the overall success of our digital strategy.

Responsibilities include but are not limited to:

• Email Coding & Development: Code responsive email templates based on design files provided by the creative team or direction from marketing managers. Ensure emails are optimized for various devices and email clients.
• Quality Assurance & Troubleshooting: Perform QA on HTML email files using tools such as Litmus, EmailOnAcid, or other similar inbox rendering tools. Troubleshoot and resolve any rendering or deliverability issues that arise during testing.
• Link Tracking: Generate and implement tracking codes for all links within email campaigns to ensure accurate performance tracking and reporting.
• Collaboration with Marketing: Work closely with marketing leads to define the scope for new projects, identifying opportunities for optimization and growth within the email marketing strategy.
• Industry Best Practices Compliance: Ensure that all email campaigns deployed across multiple internal systems adhere to industry best practices regarding design, accessibility, deliverability, and user engagement.
• Campaign Deployment: Oversee the deployment of email campaigns, ensuring timely execution while maintaining the integrity and quality of the final output.

Requirements

• Experience: Minimum of 2+ years of hands-on experience with Salesforce Marketing Cloud (SFMC), Klaviyo, Braze, Attentive or any other ESP.
• Technical Expertise: Proficiency in HTML, CSS, SQL, and email scripting languages such as Ampscript or Jinja. Strong experience with hand-coding HTML and CSS, particularly for responsive email design.
• Email Marketing Experience: 3 to 5 years of experience in the email marketing field, with a focus on email production, preferably using large enterprise email platforms.
• Project Management: Proven ability to manage multiple projects and collaborate with internal stakeholders and partners. Strong client-service skills with an ability to manage expectations and deadlines.
• Industry Knowledge: Solid understanding of email technologies, best practices, and current trends. Ability to troubleshoot and optimize campaigns for performance and deliverability.
• Organizational Skills: Excellent organizational skills with the ability to prioritize tasks and manage multiple campaigns and deadlines with minimal oversight.

We offer a competitive salary and benefits based on ability level, including:

• Base salary DOE
• Unlimited vacation policy
• Monthly phone/internet and food stipend
• Health insurance coverage
• Professional Development Program
• This is a fully in-office role based in Mexico City, Mexico. Candidates must be available to work on-site five days a week.

Note: Please submit your resume in English.

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