Junior Designer (Motion graphics and animation background)

Company Overview

DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

Team Overview

As a Junior Designer you will support the Senior Copywriter, the Design Senior Manager, and the broader marketing team. A background in motion graphics and animation is highly preferred. In this role, you will be involved in the design of digital assets for our fintech marketing campaigns, delivering a variety of creative assets from in-app ecosystems to social media graphics, website elements, email templates, and advertisements. You will also focus on creating dynamic, engaging animations that bring our marketing campaigns to life.

Role Responsibilities

• Supporting the Senior Copywriter, and working closely with the Design Senior Manager, and the Design Project Manager, by designing visually compelling digital assets for various platforms (in-app, websites, social media, email campaigns, landing pages, etc.), as well as creating engaging motion graphics and animations.
• Helping to produce short-form videos, GIFs, and other animated assets to enhance marketing initiatives.
• Creating design elements that align with our brand identity and communicate our messaging clearly and effectively.
• Assisting in the layout and design of marketing materials, including but not limited to infographics, banners, display ads, presentations, and BTL activations.
• Working with copy and design teams to ensure cohesive and visually appealing content across all channels.
• Collaborating with other designers and stakeholders to ensure consistency and quality across all design assets.
• Taking feedback and revisions to improve design iterations and meet project requirements.
• Helping to maintain and organize design files, assets, and templates for future use.
• Continuously learning and staying up-to-date with the latest design trends, tools, and technologies, particularly in the fintech and digital marketing space.

Role Qualifications

• +3 years of experience in graphic design at a company or agency, with a strong portfolio demonstrating your creative skills and design work.
• +2 years of experience in motion graphics and animation, with a strong portfolio showcasing your animation skills; Proficiency in animation software like After Effects, Premiere Pro, Cinema 4D, or similar tools.
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with other design tools (Sketch).
• An understanding of digital design principles, including layout, typography, color theory, and user experience (UX) basics.
• Ability to work under tight deadlines and manage multiple projects simultaneously.
• Strong communication skills with an eagerness to collaborate with cross-functional teams and take constructive feedback.
• Knowledge or a growing interest in fintech or digital marketing is a plus.
• A strong eye for detail, a passion for creativity, and a desire to learn and grow in the design field.
• A basic understanding of responsive design for web and mobile platforms is helpful but not required.
• An enthusiasm for working in a fast-paced, dynamic environment, with a willingness to take on new challenges.

EEO Statement

• We create customer value – We strive to always create valuable experiences for our users in everything we do.
• We are data-driven – We are strong believers in making informed decisions.
• We believe in Win-win Collaboration – Success is a team sport.
• We believe in integrity – Integrity is at the very core of our business.
• We always strive to do better.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.