Data Analytics and Tracking Executive

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United States

Data Analytics and Tracking Executive

MXN 400,000 - 600,000

Be among the first applicants.

4 days ago

Keenfolks is a cutting-edge, integrative AI marketing agency specializing in harnessing the power of artificial intelligence to drive personalized and effective marketing strategies. We work with global brands to bridge the gap between digital marketing and emerging AI technologies, ensuring our clients stay at the forefront of innovation. Our team thrives on creativity, data-driven insights, and customer-centric solutions.

We’re looking for a detail-oriented professional to join our team! As a Data Analytics and Tracking Executive, you’ll collaborate with marketing stakeholders to implement data-driven solutions, manage UTM parameters, pixels, and tracking for our digital marketing campaigns. If you’re passionate about ensuring accurate data collection and analysis, we want to hear from you! Dive into the details of the position below!

Responsibilities

• Set up and optimize UTM parameters and pixels for tracking user interactions
• Define measurement plans and execute tagging strategies using Google Tag Manager and Google Analytics 4
• Develop reports and dashboards using tools like Tableau, Power BI, and Looker Studio
• Provide insights from data trends and monitor campaign performance to recommend improvements

Qualifications

• Bachelor’s degree in Marketing, Business Analytics, or related field
• Experience 4+ in digital marketing analytics, UTM setup, and tracking for paid/social media
• Experience 2+ in Google Tag Manager, Google Analytics 4, and BI tools like Tableau and Power BI
• Expertise 2+ in tags mapping and BI tools
• Languages: English & Spanish advanced

What We Offer

• Dynamic, young, and international environment in our Mexico City office.
• Flexible working from home policy, two days in the office and three from home.
• Free lunch on the days you go to our beautiful office in Mexico City.
• Free Friday afternoon.
• 30 days working from abroad.
• Birthday day off to celebrate your special day.
• L&D program focused on AI capabilities.
• Career development and continuous opportunities to grow.
• Company culture built on passion, trust, and constructive freedom.

An entrepreneurial environment that encourages continuous innovation

At The Keenfolks, we believe in pushing boundaries and that innovation requires vulnerability, which means taking calculated risks. We are constantly in search of greatness and never settle for just being good. We recognize and reward those who see themselves as change-makers and who are experimental in their approach. If you are an innovator who learns from every experience and has an entrepreneurial mindset, we want to connect with you.

The Keenfolks is an equal opportunity employer. We believe in true equality for all, and through our culture, corporate social responsibility, and day-to-day activities, we strive to have a positive impact on today’s society.

Want to Know More?

Follow us on LinkedIn & Instagram @the_keenfolks to learn more about our culture and values!