Business Development and Marketing Manager

Business Development and Marketing Manager

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Locations: Mexico City, Mexico

Time Type: Full Time

Posted on: Posted 19 Days Ago

Job Requisition ID: R-13533-1

Your Role

The Business Development and Marketing Manager partners with the leaders of our Mexico office and practice areas to drive Gensler’s growth and recognition in the Latin America region. The Business Development and Marketing Manager will implement Gensler’s global marketing/communications strategies on a local level. They are responsible for developing excellent teams of marketing professionals. A Business Development and Marketing Manager’s role goes well beyond simply managing the marketing function and is focused instead on high-level strategy, integration across design/practice areas/geography, client/market intelligence, and related principal-level business management responsibilities. This position will be based out of the Mexico City office; if not from the area, you must be willing to relocate.

What You Will Do

• Lead regional marketing and business development strategy.
• Partner with regional managing principals and office/practice leaders to plan and execute strategies for developing existing or new markets and sectors.
• Drive integration across practice areas, identify opportunities for new service offerings and thought leadership outreach.
• Align the firm’s global strategies with local market considerations.
• Manage lead generation and tracking as part of the relationship development process; oversee regional CRM/opportunity tracking system.
• Structure and lead learning programs around marketing/business development.
• Lead client relationship initiatives: audits/debriefs/focus groups.
• Conduct research on potential new markets, geographies, or clients.
• Develop and track success metrics against strategies for constant improvement.
• Develop best-in-class teams of marketing professionals.
• Drive regional recruiting, hiring, and professional development for marketing staff.
• Conduct learning programs for staff on topics such as client relationships, networking, business development, and brand standards.
• Ensure that local marketing teams are informed of firmwide initiatives, resources, and standards.
• Develop team structures and responsibilities for marketing staff across the region; perform regular professional development reviews and address any gaps in performance.
• Direct marketing infrastructure and operations.
• Provide quality oversight for collateral, proposals, presentations, events, and other marketing activities.
• Contribute to the strategy and content of specific business development activities, often leading high-profile engagements or “must-win” pursuits.
• Develop a framework to maximize efficiency and communication between each of the regional offices.
• Monitor processes for quality control, filing, and adherence to the firm’s standards.
• Develop annual marketing and photography budget; track, analyze, and report marketing expenditures.
• Represent the region in firmwide marketing/communications efforts.
• Engage with counterparts in other regions to share information and best practices; contribute local content, information, and perspective to global publications.
• Collaborate with Regional Managing Principals to develop high-profile internal communications.

Your Qualifications

• 15+ years professional experience in marketing and communications; preferably in the architecture/design, real estate, or professional services industry.
• A bachelor’s degree in business, marketing, communication, finance, or a related field. A master’s degree may be advantageous.
• Experience leading/managing marketing teams.
• Bilingual in Spanish and English.
• Ability to work closely with executive-level leaders of the firm and develop strong internal relationships.
• Excellent verbal and written communication abilities.
• Thorough understanding of graphic design principles and an ability to direct design projects.
• Proven excellence in hiring/growing talent; strong leadership skills.

Life at Gensler

At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions and hackathons, to “Well-being Week,” our offices reflect our teams’ diverse interests.

As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.

About Us

At Gensler, the value of our work stems from its positive impact on the human experience. We are a dynamic and collaborative design firm uniting creativity, research, and innovation to solve complex problems for our clients. Our work challenges conventional ideas about architecture and the built environment. We aren’t just designing buildings—we are reimagining cities and places that make a difference in people’s lives.

Founded in 1965, Gensler has built a team of 6,000 professionals who partner with clients in over 100 countries each year. Everything we do is guided by our mission: to create a better world through the power of design.

NOTICE TO APPLICANTS

Gensler celebrates diversity and our commitment to creating an inclusive environment for our colleagues. We are proud to be an Equal Employment Opportunity and Affirmative Action employer of choice. All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state, or local law. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. Women, minorities, individuals with disabilities, and protected veterans are encouraged to apply. We also consider qualified applicants with criminal histories consistent with applicable federal, state, and local law.

Gensler endeavors to make gensler.com/careers accessible to all applicants. If you need assistance or an accommodation due to a disability, you may contact us.

Regarding Gensler’s approach to recruiting new talent, we will never ask an applicant for sensitive or personal financial information during the recruitment process. We advise all applicants seeking employment with Gensler to review available information on recruitment fraud. Anyone who suspects that they have been contacted by someone falsely representing Gensler should email info@gensler.com.