eCommerce Director

TN United Kingdom; London; Hybrid; GBP 60,000 - 100,000

Job description

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Noli is the future of Beauty Tech! Backed by L'Oréal, we launched in 2024 with a BIG mission: to solve the ultimate beauty dilemma — helping users find the perfect products for their unique needs. Based in the heart of London (Holborn), we’re a dynamic, fast-growing startup reshaping the online beauty experience. At Noli, we embrace a vibrant culture where ambition, curiosity, and innovation are at the core of everything we do. Our mission is bold, our team is fearless, and we’re just getting started.

What you’ll be doing:

As the Director of eCommerce (UK) reporting to Maelle (Deputy CEO), you’ll be the driving force behind Noli’s commercial success in the UK market. You’ll own all commercial and sales aspects, from pricing and promotions to brand partnerships and trade and merchandising. This is YOUR chance to shape the future of beauty retail, influence the growth of an exciting startup, and take our eCommerce platform to new heights.

If you’ve got 8+ years of experience in eCommerce within fast-moving startups, you’re a data-driven, growth-focused leader, and you know how to optimize every corner of an online store — this is your dream role.

Your Responsibilities:

• Lead Noli’s commercial strategy: From pricing, promotions, trading plan, merchandising, to product assortment, you’ll develop and execute strategies to drive revenue growth, conversion, and AOV.
• Own brand partnerships: Identify, onboard, and negotiate with top beauty brands (including L'Oréal!) to create an exclusive, competitive product lineup.
• Maximise site performance: Oversee eMerchandising, product content, and promotions to increase engagement and user conversion.
• Drive performance: Analyse KPIs, run A/B tests, and provide actionable insights to optimise performance across the board.
• Lead & inspire the team: Build, mentor, and manage a small but mighty team of eCommerce rockstars.

4 Reasons This Role is Remarkable:

• AI + Beauty = Game-Changer: You’ll work on an exciting AI-powered product with ravenous product-market fit in the rapidly growing beauty-tech industry.
• Fast Track Your Career: Learn and grow quickly in this entrepreneurial environment, with plenty of responsibility and mentorship from an experienced group of individuals with the beauty industry (L’Oréal, Startup industry etc).
• Massive Opportunity: Work at the cutting-edge of AI, solving a huge problem in a massive, untapped category across the UK and expanding globally in the future.
• Join Early, Make a Big Impact: We’re a lean, agile team with plans to grow rapidly — it's the perfect time to join a rocket ship startup!

What Our Ideal Hire Looks Like:

• Location: Must be based in London - Hybrid 3+ days in office.
• Experience: Extensive experience in e-Commerce in a B2C startup/scale-up. You’ve worked with category management, pricing strategy, and promotions to drive growth.
• UK eCommerce: You’ve got deep knowledge of UK eCommerce landscape, and consumer behaviour. Having experience in Beauty E-Retails is highly desirable but not essential.
• eMerchandising: You’re an expert in eMerchandising and commercial relationships, and know how to negotiate and execute!
• Startup Savvy: You’ve been at the heart of rapid growth.