Senior Marketing Manager

Kiwa Group; Bishop's Cleeve; Remote; GBP 60,000 - 80,000

Job description

Job Summary

We are looking for a results-driven marketer with a passion for B2B, strong leadership skills, and a creative approach to problem-solving. If you thrive in a collaborative environment and love turning ideas into impactful campaigns, we’d love to hear from you! This is a remote role with some travel to our Business Units across the UK. Kiwa is a global leader in Testing, Inspection and Certification. Our company motto is we create trust. We want you to trust us in becoming your employer of choice.

About the role

1. Shape Strategy: Collaborate to develop results-driven marketing plans that identify growth opportunities and strengthen our market position.
2. Drive Performance: Recommend key metrics to track success and ensure business growth in revenue, brand presence, and lead generation.
3. Own the Budget: Work closely with the Head of Marketing to allocate budgets effectively and maximize returns.
4. Lead B2B Campaigns: Deliver engaging campaigns that position Kiwa as a global thought leader.
5. Innovate: Experiment with new marketing techniques, leveraging A/B testing and insights to optimise performance.
6. Enhance Customer Experience: Use insights to refine our customer journey and improve product-market fit.
7. Be Creative: Craft compelling value propositions that resonate across our business units.
8. Stay Ahead of Trends: Anticipate market changes and recommend strategies to keep Kiwa at the forefront.
9. Team Leadership: Inspire, mentor, and lead a high-performing team of three marketing professionals.
10. Collaborate Widely: Work with stakeholders across departments to align on campaigns and drive cross-selling opportunities.
11. Support Sales: Develop world-class sales funnels and provide innovative lead-generation strategies.
12. Deliver Campaigns: Lead integrated marketing initiatives across multiple channels, working with agency partners.
13. Oversee Content: Manage content strategies that ensure a consistent, impactful message across all platforms.

Do you have what it takes?

We’re seeking a rockstar marketer with significant experience and a proven track record of leading teams across all marketing specialisms. Key attributes include:

1. Customer Focus: A customer-centric mindset with a strong emphasis on B2B marketing.
2. Leadership & Strategy: Experience in managing budgets, reporting ROI, and driving growth through innovative strategies.
3. Skills & Tools: Proficiency with IT tools (e.g., Microsoft Office), strong planning, organisational, presentation, and consultative skills.
4. Problem Solver: Strategic thinker with a helicopter view and an entrepreneurial, self-starting approach to driving change.
5. Experience: Balancing the needs of customers, shareholders, and employees while opening markets, launching services, and driving growth.
6. Adaptability: Willingness to travel, collaborate in teams, and deliver results with dynamism, reliability, and flexibility.
7. Communication: Exceptional interpersonal skills at all levels.

If this sounds like you, join us to make an impact!

What can you expect from us in return?

1. Up to £59,400 per annum
2. Car Allowance: £5,600 per annum
3. Generous Annual Leave: Starting at 25 days plus Bank Holidays, with the option to buy additional leave and increased entitlement with length of service
4. 37.5 hours per week: Monday to Friday, remote role with frequent travel
5. Private Medical Insurance
6. Enhanced Family Leave: Enhanced maternity, adoption, and shared parental leave with 6 months full pay, plus 2 weeks full pay for paternity leave
7. Milestone Rewards: paid and unpaid sabbaticals, charity donations, personal gifts, and retail vouchers
8. Salary Reviews
9. Company Bonus Scheme
10. Enhanced Pension Contributions
11. Life Assurance: 4x your annual salary
12. Employee Assistance Programme (EAP): Confidential support, advice, and counselling available 24/7, 365 days a year
13. 24/7 GP Service: Access to medical advice anytime
14. Cycle to Work Scheme
15. Eye Care Vouchers: Supporting your health and well-being
16. Welcome Pack: Filled with company-branded goodies to kickstart your journey with us

At Kiwa, we deliver results driven by our core values: Ambitious, Reliable, and Engaged the principles that guide how we work with colleagues, customers, and everyone we encounter. We are committed to fostering personal development, encouraging you to be ambitious, explore new ideas, and contribute to making the world a safer, more sustainable place. Here, you’ll thrive in a dynamic environment with ample opportunities for growth and self-development.

As an equal opportunity employer, Kiwa celebrates diversity and is dedicated to building an inclusive, supportive workplace. We embrace flexibility in hiring talented individuals from all backgrounds globally, ensuring a work environment free from prejudice, discrimination, and intimidation. Inclusivity and equality are core to who we are, and we uphold these values without exception.

If you have any questions about this role and would like to speak to a member of the Talent Team, please e-mail us at [e-mail].