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Marketing Operations Lead

asobbi

United Kingdom

Remote

GBP 70,000

Yesterday
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Job summary

An innovative firm is on the lookout for a Marketing Operations Lead to enhance their marketing processes and sales pipeline. This role is crucial for implementing Account-Based Marketing strategies and managing HubSpot for automation. You will be responsible for pre-qualifying leads, generating insightful marketing reports, and ensuring smooth collaboration with sales. Join a dynamic team where your analytical skills and marketing expertise will drive impactful results in a fast-paced environment. If you're ready to take your career to the next level in a permanent contractor role, this opportunity is perfect for you.

Qualifications

  • Strong knowledge of ABM, lead qualification, and channel-based lead distribution.
  • Ability to analyse data and generate actionable insights.

Responsibilities

  • Manage and optimise HubSpot to align with marketing and sales processes.
  • Develop automated workflows for lead nurturing and personalised communication.

Skills

Account-Based Marketing (ABM)

Lead Qualification

Channel-Based Lead Distribution

Data Analysis

Marketing Automation Best Practices

Workflow Creation

Process Optimisation

Organisational Skills

Analytical Skills

Problem-Solving Skills

Communication Skills

Collaboration Skills

GDPR Knowledge

Tools

HubSpot

Job description

Base pay range

Marketing Operations Lead – up to £70,000 + 10% Bonus – UK Remote

About the Role

Seeking an analytical, commercially focussed individual to join a fast-growing provider of innovative solutions to HPC/Data Center organisations globally.

My client is hiring for a Marketing Operations Lead to support marketing processes, lead qualification, and sales pipeline optimisation. Reporting to the VP of Marketing, this role focuses on Account-Based Marketing strategies and channel-based lead distribution while managing HubSpot for marketing automation.

Key Responsibilities

  • Manage and optimise HubSpot to align with marketing and sales processes.
  • Develop and maintain automated workflows for lead nurturing and personalised communication.
  • Pre-qualify leads based on ABM and channel-based criteria, converting them into Sales Qualified Leads (SQLs).
  • Generate marketing reports, dashboards, and insights to measure campaign effectiveness.
  • Collaborate with sales for a smooth lead handoff and sales funnel optimisation.
  • Conduct database audits to ensure accuracy and compliance.
  • Oversee email marketing campaigns for engagement and deliverability.
  • Improve operational efficiency in marketing workflows.

Qualifications and Skills

  • Strong knowledge of ABM, lead qualification, and channel-based lead distribution.
  • Ability to analyse data and generate actionable insights.
  • Familiarity with marketing automation best practices.
  • Experience in workflow creation and process optimisation within HubSpot.
  • Strong organisational, analytical, and problem-solving skills.
  • Excellent communication and collaboration abilities.
  • Knowledge of GDPR and data privacy regulations is a plus.

NB: Please note this role is a Permanent Contractor role.

Seniority level

Mid-Senior level

Employment type

Contract

Job function

Marketing

Industries

IT Services and IT Consulting

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