Senior Medical Copywriter 1

Saatchi & Saatchi Wellness; London; Hybrid; GBP 40,000 - 80,000

Job description

BRAND: Saatchi & Saatchi Wellness
Job Function: Creative
Location: London, United Kingdom
Experience Level: Intermediate
Workplace Type: Hybrid

Company description

Saatchi & Saatchi Wellness is a full-service creative agency operating in the health and wellness space. Our purpose is to unleash the 'Wellness Effect' in every person through meaningful personalised experiences, because we achieve greater outcomes when we are fully engaged in our wellness. We believe when our people do well, our work does well, our clients do well, and our patients do well, inspiring even more wellness in the world. We sum it up in two small words... Do Well.

That's the what, but the how is guided by four defining principles - curious, creative, discerning, brave. These are the values we look for and nurture in others and ourselves, underpinning as they do a culture of collaborative entrepreneurialism that drives high-performance.

Overview

The Senior Medical Copywriter I is a trusted figure in the copywriting team. You craft compelling stories. You're responsible for translating scientific language into persuasive, emotive copy for a range of medical audiences. You have deep scientific knowledge, a love of writing, and a passion for healthcare. You inform creative teams to help them develop relevant work, and easily adapt your style to creative themes. You consistently produce work of a very high standard and you enjoy communicating with clients, medics, and colleagues alike.

In this mid-to-senior-level role you will further develop your skills by taking a leading role on a number of projects and contribute to the ongoing development of more junior writers by reviewing their work and providing guidance and mentorship. You will act as an anchor for the importance of science in the agency, and contribute to maintaining and evolving the department's capabilities.

Responsibilities

• Demonstrates best practice in the medical copywriting team
  • Comfortably writes persuasive copy for multiple formats and channels
  • Produces channel- and tone-appropriate copy for all audiences and media types
  • Translates scientific product data into compelling promotional stories; finds stories in data and tells them in concise, natural language
  • Easily and effectively writes to creative themes and relevant tones of voice
  • Crafts effective story flows with skill
  • Takes responsibility for medical accuracy and quality of written communications for assigned accounts
  • Maintains excellent quality control levels
• Creates reference packs for materials and helps manage Veeva Vault PromoMats or ZincMaps approval processes
• Checks the work of less experienced members of the medical copywriting team; provides feedback and support to peer group
• Works alongside copywriters, art directors and designers to inform development of relevant creative themes and accurate, engaging creative work; ensures medical and creative alignment; upholds creative standards
• Plans tactical proposals to create user journeys and experiences through promotional content
• Confidently presents to clients and colleagues, with support from senior peers where needed; leads medical-related discussions with clients on assigned projects; takes ownership of complex narratives and messaging development with only minor reliance on more senior team members
• Comfortably presents opinions on key project workstreams
• Juggles multiple projects/tasks without losing control, keeping senior team members, resource planning and client partnership teams informed of any impact to deliverables or timelines

Qualifications

You have a solid scientific background, excellent communication skills (written and verbal) and significant proven experience in a medical copywriting role.

Healthcare advertising experience is essential, along with a thorough understanding of the ABPI code of practice. Interest in mentoring juniors is desirable.

Skills

• Exceptional talent for medical copywriting
• Great understanding of and ability to communicate complex science
• Incredible eye for detail
• Able to develop strong relationships thanks to verbal and written communication abilities; capable of providing advice to others
• Interest in mentoring and supporting less experienced team members

Approach

• Creative: willing to sensitively challenge the status quo; able to write (and advise how to write) to creative themes
• Strategic: able to understand the big picture as well as the fine details
• Proactive: able to organize and drive your own work; driven to excel
• Communicative: eager to work with others in an integrated team

Experience

• Proven experience in a medical copywriting role, demonstrating responsibility for maintaining high scientific and copywriting standards across multiple accounts
• A solid scientific background (you should hold at least a bachelor's degree in the life sciences [2:1 or above])
• Expertise in healthcare advertising, with a thorough understanding of industry regulations

Additional information

Saatchi & Saatchi Wellness has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• YOU DAYS - flexibility to take a day off for your well-being and self-care without prior notice and additional paid leave for volunteering and charity work of your choice.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING & BANK HOLIDAY SWAP You can switch a religious Bank Holiday (either Good Friday or Easter Monday) for another day to celebrate a religious, spiritual, faith or belief-based day of your choosing.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).

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