Regional Marketing Manager (f / m / d)

Renesasis seeking an experienced, motivated Regional Marketing Manager with proven skills who will be responsible for business development into our regional customer base.

Responsibilities:

1. Maximize Renesas business in the assigned region/customer base.
2. Detailed understanding of the customer base and Microcontroller TAM/SAM in the assigned region.
3. Develop regional go-to-market strategies, prioritize on customers, decide on customer support.
4. Drive demand creation and execute strategy to increase Renesas market share in assigned region/customer base.
5. Secure Renesas relationship to all levels of both assigned customers and with the Account Managers.
6. Identify new opportunities and apply disciplined Funnel Management both directly and indirectly.
7. Work seamlessly with Regional Sales Team and BU internal to ensure Renesas Microcontrollers are included in all customer programs.
8. Ensure accurate customer forecast information is generated for the Renesas Microcontroller Product Portfolio.
9. Hold regular account/business reviews with assigned customers and branch offices, to ensure we are aligned to meet the agreed targets.
10. Identify competition behavior in the customer base. Identify and execute strategic plans to counter competition.
11. Provide regular feedback on Market information, Customer status and business opportunities.
12. Utilize Renesas tools to ensure required reporting.

Qualifications:

• Bachelor's or Master's in Electrical Engineering or equivalent experience in other related field considered if work experience and track record, and existing relationships meet expectation.
• 5+ years of sales or marketing experience in the semiconductor industry preferable for Microcontroller.
• Sound experience in technology sales, ideally to automotive accounts.
• Self-motivating and taking initiative.
• Good communication as well as presentation skills.
• Good project management and organization skills.
• Excellent relationship building skills.
• Excellent negotiation and influencing skills.
• Good commercial skills (business acumen).

Company Description

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world’s leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.

Renesas employs roughly 21,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what’s next in electronics and the world.