Principal Product Marketing Specialist (f / m / d)

To further strengthen our Automotive Digital Product Marketing Team (Automotive MCU) at our Düsseldorf location, we are looking for a pro-active and results-oriented Principal Product Marketing Specialist (f / m / d) to drive the growth of our next Generation Automotive MCU Products. We are open to candidates with at least 5-10 years of experience in relevant roles.

Your Role :

• Support of Renesas Automotive Microcontrollers
• Collection, definition, and close follow-up on Global customer requirements
• Coordination of projects with dedicated major automotive customers
• Take over a leading role in working with internal technical marketing and design section to define and follow-up on roadmap development for Renesas microcontroller products
• Work with internal 1st and 2nd level support teams for Renesas products
• Work with internal sales teams to support customer promotion strategy and execution
• Coordination and effective information exchange with Renesas Japan
• Reporting of performance indicators (KPI) to upper management
• Develop and drive market introduction plan (e.g., lead customers, lead market segment/application, etc.) worldwide
• Ensure availability and drive responsible departments for the complete “product package” (documentation, starter kits, flyer, software) for market introduction including training of the sales force for assigned products
• Produce public marketing materials such as whitepapers, press releases, webinars, etc.

Qualifications

Your profile :

• Minimum 5 -10 years of experience in relevant product marketing in semiconductor industry
• Experience in the automotive market, good understanding of Carmakers and Tier 1 requirements
• Comprehensive knowledge of embedded Microcontrollers and Eco-systems
• Proven track record of Product definition and requirement management
• Good understanding of relevant marketing concepts (Go-To-Market plans) and customer expectations
• Strong communication skills, team-oriented and ability to work in a multicultural and agile environment
• Fluent in English (written and spoken) and German (preferable)
• Work with software IT infrastructure and standard PC tools (MS-Office)
• Ideally experience in: Automotive system design, E/E architecture, Artificial Intelligence, Customer negotiations, Handling of complex technical RfQ’s in collaboration with key customers, MCU architecture/Networking, Functional Safety/Security, Embedded Software

Company Description

Job Title : Principal Product Marketing Specialist (f / m / d)

Renesas is looking for a pro-active and results-oriented Principal Product Marketing Specialist (f / m / d) based out of our Düsseldorf office.

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world’s leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.