PR Manager Prime Video Germany, Entertainment PR

Come build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?

We are seeking a public relations professional to support our rapidly growing and evolving global digital video business. Prime Video is changing the way people watch movies and TV shows. Our mission is to build the widest selection of digital video content and make it trivially easy for customers to enjoy wherever and whenever they want.

Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows from Originals and Exclusive content to exciting live sports events.

The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.

As a PR Manager for Prime Video in Germany, you will work with our German team to imagine, develop and execute communications programs and publicity campaigns designed to support our slate of Original series and movies produced in Germany, along with our biggest award-winning original and exclusive content from all over the world.

As a local PR Manager, you will be relied upon as an advisor to business partners and international PR colleagues and support global campaigns taking into consideration cultural nuances for impactful regional media strategies.

You must have high-judgment, excellent communications skills, strong writing ability and initiative, strong project management skills and a talent for effectively managing projects across international teams with difficult communication challenges.

Key job responsibilities

• Serve as a PR subject matter expert for Germany.
• Development and implementation of PR strategies and publicity campaigns for locally produced Original TV (across unscripted and scripted), global Original and Exclusive series and the extensive movie and TV portfolio of Prime Video.
• Development and implementation of concepts for premieres and other events relating to Prime Video, including interviews with talent, set visits and press junkets for original, exclusive and first-run content.
• Close co-operation with fellow Prime Video PR associates from across Europe and worldwide as well as international colleagues from Amazon Studios.
• Work with key stakeholders across many regions including business leads, content teams, marketing teams, social media teams and external PR agencies.
• Provide strategic counsel to business partners.
• Ensure consistency of company-wide communication, share worldwide best practices, capitalize on opportunities globally and develop impactful regional media strategies.
• Keep current on trends, issues and news about both the business and consumer worlds of media and entertainment.
• Build and maintain strong relationships with relevant media in the region.
• Conduct proactive and reactive media relations.
• Work with external public relations agency on day-to-day matters.

A day in the life

In your day-to-day work you will collaborate with internal stakeholders from our local and global content teams to establish and execute PR strategies for our most important show launches. As part of the German PR team, you will interact with partners across production companies, talents and their representatives to bring these strategies to life.

You will work with and co-manage Prime Video's agency network to secure operational excellence. You will collaborate with peers from the wider local Amazon team to counterparts across Europe and the world to leverage best-practice examples.

About the team

You will be part of the German Entertainment PR which is a local team delivering media, talent and industry relations, and awards campaigning for Prime Video in Germany, Austria, and Switzerland. Reporting into the Head of Entertainment PR DACH & CEE, you will work on single-title PR campaigns and wider initiatives.

Minimum Qualifications

• Bachelor's degree in communications, public relations, or a related field.
• Experience in professional communications or public relations.
• Several years of experience working in TV and entertainment PR in Germany.
• Goal-driven mentality with a preference to analyze and learn.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.

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