Marketingmanager:in

About kolum

At kolum, we’re building the leading tech platform for companies navigating carbon pricing in international trade. Our tools help businesses comply with the EU’s Carbon Border Adjustment Mechanism (CBAM) and cut supply chain emissions.

CBAM is the world’s first carbon border tax, making emissions a financial cost. It pushes for transparency and low-emission production. But compliance is tough: data is scattered, formats vary, and mistakes are costly. kolum simplifies this and helps companies reduce carbon costs strategically.

Your Role

As Marketing Manager, you’ll join our Go-to-Market team and drive our marketing strategy. Working closely with the founders and Head of Sales, you’ll shape the buyer journey, launch campaigns, and grow our reach. You bring strong communication, structured thinking, and a hands-on mindset—ideally with B2B experience and a passion for ClimateTech.

Why Join Us

• Competitive compensation (salary + stock options)
• Flexibility in working hours and setup
• Opportunity to shape culture, tools, and strategy from day one
• Berlin HQ with remote-friendly setup

Your Key Responsibilities

• GTM Strategy: Co-develop and implement our go-to-market and buyer journey strategies.
• SEO & Content: Conduct keyword research, optimize our web presence, and drive organic traffic.
• Lead Management: Design and implement automated lead processes in our CRM.
• Campaigns & Social Media: Create engaging content across channels and run targeted campaigns (LinkedIn, Google Ads).
• Webinars & Events: Plan and host webinars on CBAM, customs, and procurement with expert partners.

What You Bring

• Experience in B2B marketing, ideally in an early-stage or SaaS environment
• A hands-on, execution-driven mindset
• Passion for sustainability and ClimateTech
• Excellent communication skills – native German is a must
• A proactive and curious attitude with a willingness to learn and iterate