Lead Product Manager - Web

Hey there!

Are you a visionary leader who is passionate about transforming web platforms into powerful growth engines? At YAZIO, we’re looking for a talented Lead Product Manager to take charge of executing our web strategy, driving innovation and success through advanced SEO and CRO. We have established a strong organic channel and promising conversion funnels to turn visitors into app users, which you will advance further. If you’re ready to lead a high-performing team and make a measurable impact, we’d love to hear from you!

This is a 100% remote role, open to candidates based in Germany, Spain, Portugal or the U.K.

Your Profile

You are a perfect addition to the team if you bring:

• A strategic, results-oriented mindset with a drive for innovation and ownership of ambitious goals
• Proven expertise in SEO and content strategy, with a track record of scaling web platforms to millions of monthly visits
• Profound knowledge of conversion rate optimization, A/B testing and crafting high-impact call-to-action strategies
• Proficiency in leveraging web analytics tools to uncover insights and inform data-driven decisions
• Strong leadership skills with experience in managing high-performing teams and building a collaborative, inspiring work environment
• Exceptional communication skills to articulate ideas, influence stakeholders and foster cross-functional collaboration
• A passion for creating meaningful online experiences that align with YAZIO’s purpose and values

Your Mission

As the Lead Product Manager for our web squad, you will:

• Design and implement innovative conversion funnels tailored to diverse user segments, guiding website visitors toward app adoption, while collaborating with and mentoring a Senior PM to deliver exceptional results
• Identify and experiment with new CRO opportunities, driving sign-ups and app downloads through creative, user-focused solutions and fostering a culture of experimentation and continuous improvement
• Lead advanced SEO and product initiatives to maximize visibility, attract high-quality traffic and engage users effectively
• Collaborate with localization experts, top-tier copywriters and nutritionists to deliver captivating, value-driven content
• Use A/B testing and analytics to optimize site design, enhance user experience and achieve exceptional conversion rates
• Analyze and present performance insights to stakeholders, aligning priorities with ambitious business objectives
• Mentor and inspire your team, fostering a culture of collaboration, innovation and success
• Manage and develop a high-performing team of product managers
• Provide interim line management for product designers within the web squad, collaborating closely with the product design leadership

Diversity and Inclusion

At YAZIO, we are committed to creating a diverse and inclusive work environment. We believe in equality and encourage applications from all individuals, regardless of gender identity, race, religion, age, sexual orientation or disability. We value the unique perspectives and contributions that individuals from diverse backgrounds bring to our team.