Head of Global Brand Management (f/m/d)

Type de contrat: Non Applicable | Permanent contract | Full-time

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WMF is one of the strongest brands in Germany, regularly confirmed by prestigious awards such as the "Best Brands Awards": WMF has been voted one of the ten best product brands in the country here eight times in a row. As a Groupe SEB company, we are proud to be responsible for the strategic brand management of WMF worldwide. WMF BU Consumer GmbH manages all processes of the WMF brand in the consumer sector from Geislingen (Steige) - from product development to global marketing.

Become our Head of Global Brand Management (m/f/d) at WMF and significantly shape the future of our premium brand with your vision and expertise. In this key role, you will unleash the full power of your expertise to lead our brand to success on the global stage.

Your mission:

• Strategic Expansion: Develop and implement a comprehensive strategy to enhance the WMF Premium brand presence internationally, focusing on markets outside the DACH region.
• Innovative Communications: Create pioneering communication packages that are consumer-focused, promoting our new product offerings and establishing premium standards on a global scale.
• Marketing Campaign Execution: Collaborate with local markets to implement impactful marketing campaigns across all consumer touchpoints, ensuring alignment with brand objectives.
• Agency Coordination & Stakeholder Management: Lead coordination efforts among agencies and teams across various disciplines, demonstrating expertise in stakeholder management.
• Performance Monitoring: Continuously analyze and enhance our performance indicators to drive sustainable success and market growth.
• Team Leadership: Inspire and develop a diverse, multicultural team, fostering an environment that maximizes potential and drives peak performance.

• Global Marketing Expertise: Over 5 years of experience in brand marketing, with some experience in working in global teams, at some stage in your career.
• Creative & Strategic Thinker: Strong skills in creativity and strategy, driven by a passion for premium brands.
• Market Insight: Solid knowledge of market research, consumer behavior, and data analysis.
• Excellent Communicator: Outstanding communication and presentation skills.
• Analytical Abilities: Proficient in tracking and setting key performance indicators (KPIs).
• Team Leader: Proven experience in motivating teams and leading them effectively.
• Language Skills: Fluent in German and English; additional languages are a plus.

If you are a dynamic leader eager to take our traditional brand into a bright future, we look forward to hearing from you!

• Flexible working hours and models as well as mobile office options for a good work-life balance.
• Personal development through development programs, training, or e-learning as well as professional mobility within the international Groupe SEB.
• Generous employee discounts in the WMF online store and corporate benefits.
• Excellent company restaurant with employee subsidy and a wide and varied range of food, kiosk, and food to go for your physical well-being.
• Attractive salary package with Christmas and vacation bonuses and company pension scheme.
• Health offers such as job bike leasing or advice for your health.
• Which goes without saying for us: 30 days annual leave, a variety of employee events, free parking, and coffee & tea specialties.