Content Specialist (all genders)

Your mission

Join airfocus, a standout company recognized by Kununu as a TOP 5% best-rated company for 2023 and 2024, boasting a 4.7 rating and 95% recommendation on Glassdoor - be part of our success story NOW!

airfocus, the world’s first modular product management platform, is growing on all continents. We have proven to be an up-and-coming industry leader with a proven business model and a first-class team. Now, with thousands of users from customers like Orange, Sennheiser, or Moneygram, it’s time to add fuel to the fire and further scale up our product-led growth!

Join us, as content specialist, on our mission to redefine how teams collaborate, prioritize, and make strategic decisions.

What you'll do:

• Inbound Demand Generation: Create, manage, and execute engaging content for inbound demand generation marketing campaigns, collaborating with the sales team to align efforts for maximum impact.

• Content Creation: Develop compelling narratives through copywriting, commissioning, and editing for organic channels.

• Content Performance Analysis: Monitor, evaluate, and optimize content performance to ensure measurable results and continuous improvement.

• AI Integration: Identify and leverage AI-driven tools and technologies to enhance content creation, staying ahead of industry trends.

• SEO Optimization: Utilize advanced SEO strategies and tools to optimize content performance across organic channels, ensuring maximum visibility and impact in search engine rankings.

• Social Media Strategy: Work with the wider marketing team to develop and implement a robust social media content strategy – with a focus on LinkedIn.

• Project Oversight: Manage and oversee internal marketing projects, ensuring timely delivery and exceptional quality.

• Brand Stewardship: Be the guardian of our brand, ensuring consistent and engaging messaging across all channels.

• Internal Communication: Maintain internal content management trackers, ensuring clear internal communication across teams.

• Marketing Activities: Assist in various marketing activities, including email campaigns, landing page optimization, and social media initiatives.

Your profile

• 2+ years of B2B SaaS Expertise: Proven background in B2B SaaS content marketing with a strong grasp of best practices.

• Content Creation Excellence: Extremely strong content creation skills with the ability to craft compelling and innovative narratives.

• Marketing Tools Proficiency: Proficiency in marketing tools, particularly HubSpot (preferred).

• Email and Social Media Marketing: Experience in email marketing and collaborating on B2B social media strategies.

• Communication Skills: Strong written and verbal communication abilities.

• Proactivity and Efficiency: Demonstrated proactive approach and efficiency in task execution.

• Adaptability: Flexibility and adaptability in a dynamic work environment.

Why us?

You'll join a diverse and talented team, with plenty of opportunities for personal growth, impact, and learning.

• Enjoy the flexibility of a remote-first environment—work from our HQs in Hamburg, Amsterdam, or anywhere in Germany or the Netherlands.
• Flexible working hours to suit your lifestyle.
• Competitive compensation package.
• Learning and Development (L&D) budget to support your professional growth.
• Work with top-tier tools, including a MacBook Pro or notebook of your choice.
• Healthy snacks and beverages, plus plenty of fun team events and annual meetups.