Social Media Manager

Social Media Manager required in Johannesburg.

Duties and Responsibilities:

• Perform research on current benchmark trends and audience preferences.
• Develop and execute a comprehensive social media strategy.
• Set specific objectives and report on ROI.
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
• Monitor SEO and web traffic metrics.
• Collaborate with other teams to ensure brand consistency.
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
• Develop and expand community and influencer outreach efforts.
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up-to-date with current technologies and trends in social media.

Requirements:

• Proven work experience as a Social Media Manager.
• Must have 4-5 years of agency experience.
• Must have experience working on FMCG brands.
• Hands on experience in content management.
• Excellent copywriting skills.
• Qualification in Digital or Social Media Marketing.