Social Media Manager

Machine_ is a creative solutions agency represented across Cape Town, Johannesburg and Durban, and is home to over 75 adventurous minds. At Machine_ we don’t believe that intuition and gut feel are enough. That’s why everything we do starts with an insight. Our team of experts uses these insights to create impactful and accountable solutions that touch consumers at every point in their connected world. Machine_ is part of Publicis Groupe, one of the fastest-growing global networks. Machine’s mantra, Never Afraid, underpins our values of; doing the right thing, being curious, solution orientated and at its core ‘giving a s**t!’. Living this mantra daily helps grow our Clients’ businesses and these are the values we look for when recruiting new talent. The right personality is just as important as the right experience. We’re here to work hard and have fun while doing it.

What you’ll do:

As a social media manager, you will be responsible for the day-to-day social media delivery on key clients assigned to your portfolio. This includes the delivery of social media strategies, content plans, community management tasks and social media reporting. You will be required to work alongside creative teams to deliver social media concepts as part of the agency’s integrated creative solutions.

Responsibilities include but are not limited to:

• Day-to-day social media custodian on the brand(s) you are assigned to.
• Articulate and interrogate client needs based on the brand and business strategy, ensuring the right social media opportunities are identified.
• Develop, construct and present compelling social media strategies and concepts to clients, either by originating or adapting global social media campaigns to incorporate local nuances.
• Use research and research tools to unearth original and innovative social media insights and provide a high-quality interpretation of research findings.
• Develop creative social media concepts that are in line with the overall ATL Media//Digital strategy and contribute to the creative review process to ensure consistent application of a big idea across multiple touchpoints.
• Develop content plans that deliver against the campaign objectives and align to the budget/time allocation of the campaign.
• Work closely with strategic media planner to ensure integration of creative and (social) media strategies.
• Implement community management tactics as part of social media campaign plans.
• Implement social media best practice across portfolio of clients, ensuring social media page performance and creative optimisation.
• Schedule and post content in line with content plan.
• Constantly monitor social media campaigns and projects to ensure they are meeting client objectives.
• Report on the performance of all campaigns. Analyse and interpret data, research or post campaign reports and suggest solutions to optimize campaigns across all media platforms.
• Keep your finger on the pulse of all social media trends, platform developments and best practice, ensuring this is shared with direct reports, the broader account management, creative, social, content marketing and strategy team.
• Manage the performance of direct reports in line with the agency processes, inspiring excellence in Social Media and Community Management.
• Manage your time and deadlines to meet client expectations. Weekwork/Public holidays where required needs to be factored in.

• Relevant marketing/communications diploma/degree including up to date social media platform certifications.
• Social Media Management in an agency environment of 3-4 years.
• Strong understanding of social and digital media best practice.
• Experience with industry-specific listening, analytics and research tools (Brandwatch, Falcon Sprinklr, SproutSocial, Meltwater, or similar).
• Working within an agency environment in a similar role is an advantage.

Personality Attributes:

• Team player with the ability to work independently.
• Ability to work well in a highly pressurized, fast-paced environment.
• Curious, imaginative creative mind with a passion for digital and tech.
• Meticulous with attention to detail.
• Self-starter who can inspire others.
• Resilient.
• Confident.
• Proactive.
• Accountable.
• Solution and deadline driven.
• A “can do” attitude and willing to go the extra mile.
• Other:
• Flexible to work beyond normal office hours (overtime - if and when required).
• Able to work on alcohol brands (if and when required).

Interested candidates should kindly submit a concise resume along with a portfolio of evidence or a link to an online portfolio. Only shortlisted candidates will be contacted. Should you not hear from us within 2 weeks after submitting your application, please consider your application as unsuccessful.

Publicis Groupe is proud to be an equal opportunity employer and prohibits any forms of Discrimination or Harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity Plan. All appointments will be based on qualifications, experience and best fit but preference will be given to all candidates from designated groups.