Senior Specialist Product Designer (UI / UX)

Senior Specialist Product Designer (UI / UX)

We are seeking a UX/UI Product Designer to join our team. The ideal candidate should have a passion for user-centered design, with an eye for detail and a willingness to work collaboratively with cross-functional teams. As a Product Designer, you will play an integral role in developing our product design strategy, designing innovative user interfaces, and delivering exceptional user experiences that drive business goals.

Responsibilities:

• Collaborate with cross-functional teams to identify user needs, design goals, and product requirements.
• Develop user personas, user journeys, wireframes, and prototypes to inform design decisions and validate user flows.
• Design user interfaces and visual assets that align with brand guidelines and elevate the user experience.
• Conduct user research and usability testing to iterate and improve upon designs.
• Work closely with developers to ensure design fidelity and successful implementation.
• Stay up-to-date with industry trends and best practices in UX/UI design.
• Contribute to the development and maintenance of design systems, style guides, and design patterns.

Key Accountabilities and Decision Ownership:

• User Experience Strategy and Execution
  • Execute on overall User Experience strategy and obtain organizational buy-in.
  • Drive delivery of projects to achieve User Experience business objectives.
• UX and UI Design
  • Follow the user-centered design approach in designing journeys across all digital channels.
  • Execute all visual design stages from concept to final hand-off with a mobile-first focus.
  • Establish and promote visual design guidelines, best practices, and standards within a broader cross-functional team.
  • Collaborate with the team and work directly with developers to implement final design.
• User Testing and Research
  • Conduct user testing on new and existing journeys.
  • Understand our customers' needs through interviews and other research techniques.
  • Use these insights to validate product concepts and inform design decisions.
• Channel Strategy
  • Design the future state of all digital channels with an omni-channel approach.
  • Conduct competitor reviews and research to inform strategy.
• Performance Tracking & Improvement
  • Continuous monitoring of performance across the website.
  • Use these insights to inform design improvements.
• Experience working in a collaborative team and working directly with developers for implementation of designs.
• Excellent communication (presentation and interpersonal skills).
• Proven UI Design experience through a comprehensive portfolio.
• Abreast with latest UI trends, techniques, and technologies.

Must Have Technical / Professional Qualifications:

• Matric is essential.
• 3-year Degree/Diploma in one or more of these disciplines:
  • Interaction Design, Graphic Design, Industrial Design, Information Systems/Informatics, Human Computer Interaction, or other related fields.
• Certified Usability Analyst (CUA) or similar certification would be desirable but not required.
• Masters in Psychology, Social Sciences advantageous.

Minimum of 5 Years Industry Experience Essential in the Following:

• Incorporate market analysis, customer feedback, site metrics, and usability findings into designs.
• User Research Techniques and disciplines such as usability testing and contextual inquiries.
• User interface and visual design. Wireframes and Prototyping of user interfaces (using tools such as Sketch [preferred], Axure, Adobe Creative Suite, Zeplin).