Sales Representative - Hospitality (FMCG)

Job Title: Sales Representative Hospitality (FMCG)

Department: Sales and Marketing
Reports To: Sales Manager
Location: Cape Town Area

Job Purpose:

To drive sales growth within the hospitality sector by promoting and selling a range of high-quality food products to hotels, restaurants, and catering businesses. The Sales Representative will develop and maintain strong client relationships, identify new business opportunities, and ensure customer satisfaction.

Key Responsibilities:

1. Client Acquisition and Management:
   
   • Identify and target potential clients within the hospitality industry, including hotels, restaurants, and catering services.
   • Develop and maintain strong, long-term relationships with new and existing clients.
   • Conduct regular client visits to understand their needs and present suitable product solutions.
2. Sales Strategy and Execution:
   
   • Achieve and exceed sales targets and performance metrics as set by the Sales Manager.
   • Develop and implement effective sales strategies to maximize product penetration in the market.
   • Prepare and deliver compelling sales presentations and proposals to prospective clients.
3. Market Analysis and Reporting:
   
   • Monitor market trends, competitor activities, and customer feedback to identify opportunities and challenges.
   • Provide regular sales forecasts and reports to management, detailing sales activities, pipeline status, and market insights.
4. Product Knowledge and Promotion:
   
   • Maintain in-depth knowledge of the company's product offerings and their applications within the hospitality sector.
   • Coordinate and participate in promotional activities, trade shows, and events to enhance product visibility and generate leads.
5. Customer Service:
   
   • Ensure timely and effective resolution of customer inquiries and issues.
   • Collaborate with internal teams to ensure seamless order fulfillment and delivery.

Qualifications and Experience:

• Minimum of 3 to 5 years of sales experience in the FMCG sector, preferably within the hospitality industry.
• Proven track record of achieving sales targets and driving business growth.
• Bachelor's degree in Business Administration, Marketing, Hospitality Management, or a related field (advantageous).

Skills and Competencies:

• Strong understanding of the hospitality sector and its procurement processes.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to analyze market trends and develop effective sales strategies.
• Proficiency in Microsoft Office Suite and CRM software.
• Self-motivated with the ability to work independently and as part of a team.
• Willingness to travel as required to meet clients and attend industry events.

Additional Requirements:

• Must reside in the Cape Town area.
• Presentable and professional appearance.
• Small basic salary with a large commission structure.

Key Performance Indicators (KPIs):

• Achievement of monthly and quarterly sales targets.
• Number of new clients acquired.
• Client retention rates.
• Customer satisfaction levels.
• Accuracy and timeliness of sales reports and forecasts.

Working Conditions:

• This position requires regular travel to client locations within the Cape Town area and may involve attending events outside of standard business hours.

Application Process:

Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience and qualifications.