Sales Data Analyst

Optential Consulting (Pty) Ltd
Cape Town
ZAR 300 000 - 400 000
Job description

Bos Brands is looking for a Sales Data Analyst to join their team!

Overall Responsibility: Provide BOS Brands teams with Sales Reporting (internal & external sales data), Market Intelligence (Category, Share & Competitor data) & Insights to leverage incremental growth opportunities, and to guide and influence strategic decision-making.

Support the Regions through delivering meaningful & actionable Sales, Market and Business Intelligence:

  • Establish automated specialist tools to extract key metrics and data to the business.
  • Deliver on ad-hoc, weekly, monthly and annual reporting & keep KPI Dashboards up to date whilst monitoring for notable changes.
  • Prepare, publish & highlight noteworthy trends.
  • Cross-reference data from the sales force, market studies (internal & external) and marketing in order to have a comprehensive overall understanding of the business.
  • Be the custodian of retailer supplier portals (e.g. SA PNP & Dischem). Pull relevant sales data to inform BOS performance and opportunities for growth.

Be the Category Custodian & Deliver Category Insights:

  • Manage Category Data (e.g. Scanned Sales Data) - Be the domain expert for category data suppliers and tools.
  • Interrogate data to extract key insights to inform sales activities, marketing plans, production development and customer propositions.
  • Interrogate and communicate key competitor trends & NPD launches.
  • Ad-hoc analysis of sales out data.

Provide support to Marketing and Sales with Key Account Sales Pitches and Marketing Trends / Categories:

  • Using Sales Intelligence & Category Insights to support Sales Teams and Marketing with sales pitches & provide NPD Trade Presenters / 'Selling Stories' to facilitate sell-in.
  • Track sales performance & market share trends to establish traction of BOS Brands in the marketplace, product performance, as well as understanding the impact of specific marketing activities.
  • Track sales and trends of new product launches to understand drivers to success or failure and rectify or build.
  • Respond to data-related queries and generate insights.

Data ecosystem, Reporting and trends:

  • Data Quality and Integrity: Ensure data accuracy, consistency, and integrity throughout the analysis process. Identify and resolve data quality issues or inconsistencies.
  • Data Collection and Cleaning: Gather data from various sources, including databases, spreadsheets, and APIs. Ensure the data is accurate, complete and properly formatted.
  • Reporting and Presentation: Present analysis findings to stakeholders clearly and concisely using visualizations, dashboards and reports. Communicate data concepts in a way that is easily understandable to non-technical audiences.
  • Continuous Learning and Development: Stay updated with industry trends, emerging technologies, and new analytical techniques.

SKILLS & EXPERIENCE:

  • Experience in managing a database and producing sales reports.
  • Data Analysis: Able to use statistical techniques and data visualization tools to explore and analyze large datasets.
  • Sales Forecasting: Developed models to predict future sales trends, behaviour, or outcomes based on historical data.
  • Data Visualization: Experience using tools like Power BI.
  • Problem-Solver: Able to identify business problems or challenges and formulate data-driven solutions.
  • Collaboration: Able to collaborate with cross-functional teams to understand requirements and provide analytical support.
  • Experience in beverages or FMCG is preferred.
  • Enthusiastic, hard-working, self-motivated, passionate, can-do-will-do worker who can work independently.
  • Excellent business communication skills, good attention to detail, including a good command of English (both written & spoken).
  • Excellent knowledge of MS Office (Excel, Word, PowerPoint).

Please note if you do not hear from us within 3 weeks, kindly note that your application was unsuccessful.

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