Regional Marketing Specialist

About the job Regional Marketing Specialist

Azeus Systems Limited is looking for a Regional Marketing Specialist for its multi-awarded and leading software solution. Convene is a meeting and collaboration solution for boards and senior leadership teams of large enterprises and government agencies. In a short period of five years, Convene has expanded its client base exponentially with a global footprint in over 100 countries.

Visit azeusconvene.com for more information

Responsibilities:

1. Develops region-specific go-to-market strategies that accelerate awareness and demand in partnership with business unit and sales channels.
2. Coordinates with global teams to develop, deploy, and optimize regional-focused campaigns.
3. Develops regional-specific collateral to accelerate new customer acquisition.
4. Analyzes market trends and competitor activities and converts them into tactical marketing & sales programs.
5. Brings regional customer insight to product management, R&D, applications, and sales teams to advise development roadmap.
6. Works closely with region/country senior management to align sales & marketing functions to capture business opportunities.
7. Develops ideas and strategies for inbound and outbound marketing initiatives to meet regional market goals.
8. Brings knowledge on how to develop marketing databases.
9. Reports to the Global Marketing Manager to give updates on initiatives, campaigns, and KPIs.

Qualifications:

1. Bachelor's degree in any field.
2. Experience in marketing roles in African markets.
3. Knowledge, proficiency and fluency in English.
4. Track record of delivering growth for sales through marketing campaigns.
5. At least 3 years of B2B marketing experience.
6. Ability to provide creative ideas to improve inbound and outbound marketing initiatives.
7. Outstanding skills in building rapport with clients and bringing in potential marketing and sales leads.
8. Deep understanding of the cultural norms and regional nuances of the target market.
9. Excellent ability to juggle multiple projects that are deadline-oriented, handle interruptions, and to be flexible with changing tasks.
10. Strong project management and organizational skills.
11. Outstanding written and verbal communication skills.
12. Effective management of partner expectations and utilization of influence to design and deploy regional marketing strategies.
13. Ability to translate and effectively communicate market insights into actionable plans.
14. Ability to identify regional market opportunities across the breadth of our business product portfolio.