Product Marketing Coordinator

We have an amazing opportunity for a Product Marketing Coordinator to be based in Umhlanga, Durban. Do you think you have what it takes to be our newest Purple Star?

The successful candidate will be responsible for assisting with and supporting the management of our product sites across South Africa and other international regions. Day to day functions will include the implementation of strategic marketing initiatives driving growth across slots, casino, and other related products. The ideal candidate will be responsible for performing generalist marketing functions for day-to-day slots and casino products and ensure that solid practices are implemented and delivered for all regions. This position will support the product marketing manager and product marketing specialists and the rest of the marketing Team.

With Hollywoodbets You Will

• Innovate and create as part of a like-minded, authentic Team eager to achieve goals.
• Embrace challenges and the thrill of working in a vibrant and fast-paced industry.
• Grow with our development plans and culture that allows you to further your career.

You Bring

• 1-2 Years’ experience in a marketing related position
• Product knowledge

A Bonus To Have

• Driver’s license
• Completed or studying towards a related Diploma or Degree.

What You’ll Do For The Brand

• Engage with Product suppliers and manage relationships with all product suppliers.
• Maintain all current betting platforms by identifying shortfalls and introducing new features and solutions.
• Identifying new innovations, promotions/ competitions, and ways in which to market your product.
• Ensure enhancement of the Company product(s) and improving the functionality for the end users of these applications.
• Competitor analysis reporting and market research.
• Project lead product testing before releasing to live environment.
• Market awareness and strong Relationship Management abilities.
• Ability to work under pressure.
• Management of various projects across the Ibranch Business.
• Identify root causes of customer and audit queries and look at ways and initiatives to reduce specific customer/audit queries where appropriate, based on the nature of the query.
• Assist and advise the business on what needs are to be met and dictate the flow and user interface to determine what the users must see by providing them with Business Requirement Documents.
• Conduct quality assurance tests.
• New business ideas and improving current business work practices.
• Responsible for reporting on allocated product to the business as per operational requirements.
• Work closely with various stakeholders to achieve objectives related to allocated product in order to achieve growth and visibility in the market place.
• Develop and curate engaging content for social media platforms.
• Assist in the development and management of social media platforms and influencer marketing strategy.
• Manage and maintain a CMS system of Hollywoodbets with uploading of daily and weekly content.
• Segmentation of market and aligning event and concepts for specific markets.
• Campaign conceptualization and implementation in collaboration with Team Support.
• Event management including planning, branding, and working with social media and marketing team for promotion.
• Regional specific campaigns and events roll out.
• Identify branding and partnership opportunities as well as new business opportunities.
• Branding rolls out (containers, taxi ranks, billboards, radio, newspaper etc).
• Consulting and collaborating with retail marketing on brand campaigns.
• Training on product and marketing campaigns.
• Advise on improving promotions and personalizing for specific brands/outlets/markets.
• Competitor and trend analysis to ensure brand remains innovative and ahead of competition.
• Drive promotions and events around company brand ambassadors.
• Identify synergies to exploit for business growth and brand awareness.
• Monitoring social pages on all platforms and ensuring content is always given to social teams.
• Reporting on all activities.
• Any other ad hoc duties that might be required.

What You’ll Bring To The Team

• Strong analytical skills
• Consistently delivers required business results
• Create designs that are artistically interesting and appealing to consumers
• Ability to use specialized graphic design software to prepare designs and layout
• Approaches own work with dedication and responsibility
• Ensure deadlines are met by using effective planning
• Develop unique designs that convey a recognizable meaning.