New Vehicle Sales Manager

Job Overview

New Vehicle Sales Manager required in Lichtenburg.

Manage all aspects of the new vehicle sales department (including commercial and fleet sales) to ensure achievements of customer enthusiasm, owner loyalty and goals related to sales volume and profit.

Responsible for the efficient running of the New Sales department by planning, coordinating and motivating the department to consistently drive its performance and success.

Key Responsibilities:

• Marketing Strategies
  • Develop and implement advertising, promotions, “call to action” campaigns and relationship marketing.
• Profitability
  • Contribute to the dealer business plan.
• Managing effective relationships
  • Contribute to a cohesive dealership team atmosphere, working toward dealership goals.
• Management of Processes & Employees
  • Prepare for and conduct departmental meetings and convey information.
  • Establish departmental policies in accordance with dealer and GM guidelines and ensure adherence to those policies.
• Customer enthusiasm and owner loyalty strategies.
• Operational;
  • Track, capture and share customer perceptions of dealer performance and satisfaction indicators with personnel.
• Marketing Strategies
  • Create and implement marketing strategies to develop parts business.
  • Identify customer needs and required services to promote the sale of parts, labour and services (wholesale and retail).
  • Perform ongoing market evaluation and adapt operations to ensure market competitiveness.
• Profitability
  • Manage financial controls and resource allocation (human and capital).
  • Manage new vehicle inventory.
  • Manage internal control over inventory to prevent theft, vandalism and lot damage.
  • Manage sale of vehicles to fleet/commercial accounts.
• Managing effective relationships.
• Manage open and effective communication between all departments in dealership and employees, vendors, manufacturers and suppliers.
• Maintain a professional working relationship with vendors, manufacturers and suppliers.
• Customer enthusiasm and owner loyalty strategies
  • Actively listen to customers, assess needs and take actions necessary to satisfy those needs.
  • Apply knowledge of registration data when managing inventory.
  • Control purchase orders for sales department expenses.
  • Work closely with business manager to complete paperwork prior to delivery and follow up on necessary activities after delivery.

Delegation of Authority / Reporting Structure:

• The Sales Manager should act immediately in the case of staff not arriving for a shift, acting outside of Codes.
• All other decision making should be in line with procedure as determined by management and with the necessary sign off’s.