Marketing Manager

University of Fort Hare
Mbombela
ZAR 200 000 - 300 000
Job description

To be based in Hoedspruit OR Nelspruit. Established leader in the Travel and Tourism training industry is seeking an experienced Marketing Manager to join their team. If you have a solid background in the Tourism sector and at least 10 years of relevant marketing experience, we want to hear from you!

Key Responsibilities:

  • Plan and execute the annual marketing strategy, budget, and advertising plans
  • Conduct in-depth research on target audiences, competitors, and industry trends to inform strategies
  • Drive product and market development initiatives
  • Oversee the growth and performance of all social media channels
  • Manage and optimize all digital, display, and PPC campaigns to ensure effectiveness
  • Develop and implement successful strategies for all social media platforms
  • Collaborate with external media representatives such as journalists, bloggers, and production houses to secure coverage for the organization
  • Lead public relations efforts, ensuring positive brand image and messaging
  • Provide market analysis and reporting to measure and improve performance
  • Manage and lead the E-Learning department, ensuring smooth operations and high team performance

Requirements:

  • Diploma, Bachelors or Honours in Marketing
  • At least 10 years of experience in the Tourism sector
  • Proven track record in managing and leading teams, with a strategic mindset
  • Excellent communication and organizational skills

If you have the passion for travel and tourism, along with the experience and leadership skills to drive impactful marketing campaigns, we encourage you to apply.

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