Marketing Manager

The Working Earth
Johannesburg
ZAR 200 000 - 300 000
Job description

We are looking for a talented and dynamic Marketing Manager to join our growing team. This is a fantastic opportunity to play a key role in shaping our brand’s presence, driving customer engagement, and contributing to the overall success of our business.

Qualifications:

  • Marketing or Communications qualification
Skills:
  • Brand management
  • Content Creation and Management
  • Digital Marketing Expertise
  • Data Analysis and Analytics
  • Strategic Thinking
Job description:
  • Management of the day-to-day output required by the in-house marketing team and external resources.
  • Responsible for the complete and successful execution of marketing strategies across all the brands.
  • Drive and maintain a cohesive social media strategy by providing guidelines for storytelling, developing dynamic content, increasing engagement, and reaching bigger audiences on various platforms.
  • Identify relevant media and influencers in line with the Marketing and Communication strategies.
  • Oversee the creation of all forms of marketing - direct marketing campaigns, advertising, sales collateral, operational collateral, press releases, and sales executive presentations.
  • Monitor campaigns to ensure performance and relevance.
  • Undertake to complete market analyses and monitoring of the competitive activity in the market.
  • Follow an efficient workflow and traffic system to execute all marketing to appropriate channels by deadline.
  • Efficiently allocate resources, monitor the deployment and report on the status thereof in the execution of marketing activities.
  • Work across multiple projects, ensuring all parties are informed of progress and issues.
  • Attend meetings – internal and with external marketing providers – to coordinate and communicate about marketing outputs required by the organization.
  • Work with the marketing team and external agencies to devise timelines, instructions, and project plans for future marketing projects.
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