Marketing & Events Coordinator

NEFA is seeking a Marketing & Events Coordinator to support the execution of marketing campaigns, event logistics, and digital engagement efforts. This entry- to mid-level role is ideal for someone who is highly organized, detail-oriented, creative, and eager to contribute to the success of NEFA’s programs and events. The Marketing & Events Coordinator plays a key role in delivering exceptional member experiences and promoting the value of NEFA's offerings. The selected candidate will report to the Director of Marketing & Events.

Key Responsibilities :

Marketing Support

• Assist in the development and implementation of email and social media campaigns to promote events and engage members.
• Create and update marketing materials, including event graphics, promotional flyers, and sponsor packets.
• Maintain NEFA’s website with current event information, announcements, and resources.
• Help coordinate the production and distribution of newsletters and other publications.
• Support the execution of NEFA’s social media strategy and monitor performance metrics.
• Collaborate with the Director of Membership on outreach efforts to attract and retain members.

Event Marketing & Communications

• Assist in creating and distributing email invitations, promotional materials, and event updates.
• Help develop branded collateral such as signage, name badges, and on-site graphics for conferences and regional events.
• Support the preparation of presentation materials, event booklets, and speaker slides.

Event Coordination

• Provide logistical support for NEFA’s national conferences and regional events.
• Maintain event registration systems and attendee lists.
• Coordinate the preparation of event materials, including name badges, gifts, and printed resources.
• Support speaker coordination and contribute to agenda development.
• Assist with on-site event execution and branding setup.

Digital & Community Engagement

• Help manage updates to NEFA’s iMIS Community and Clowder mobile app.
• Maintain email distribution lists and support regular communication with members.
• Track and report on marketing performance and audience engagement.

Membership & Sponsor Support

• Assist in preparing sponsorship packets and partner program materials.
• Help promote member benefits through targeted emails and social media posts.
• Support marketing efforts tied to the growth of NEFA’s membership and partner programs.

Qualifications & Requirements :

• 1–5 years of experience in marketing, communications, or event coordination.
• Strong written and verbal communication skills.
• Familiarity with email marketing platforms (e.g., MailChimp), website CMS tools, and social media platforms, specifically LinkedIn.
• Detail-oriented with strong organizational and time-management skills.
• Comfortable juggling multiple projects and deadlines in a remote work setting.
• Experience with CRM or AMS platforms (especially iMIS) is a plus.
• Prior work with associations, nonprofits, or membership-based organizations is helpful.
• Employee based in Michigan (preferred but not required).
• Travel required for two national conferences.

Why Join NEFA?

• Fully remote work environment with flexible scheduling.
• Competitive salary based upon experience.
• Benefits include health insurance, paid time off, national holidays, and access to the NEFA Simple IRA with 3% company match.
• Opportunity to contribute to a collaborative, mission-driven team.
• Play a key role in creating meaningful member experiences across the equipment finance industry.
• Room to grow professionally in marketing and events.

About NEFA :

The National Equipment Finance Association (NEFA) is a vibrant, member-focused trade association that supports professionals in the equipment finance industry. Through high-quality events, strategic resources, and a strong community network, NEFA helps its members build lasting relationships and grow their businesses.